Biblioteca Juan Alberto Aragón Bateman catalog › Results of search for 'su:"INNOVACIONES EN EL CONSUMO"'

Tel: (+57 1) 347 23 11 Carrera 9 Bis No. 62 - 43 Bogotá - Colombia eMail: info@konradlorenz.edu.co Rutas de acceso a la universidad (Google Maps) Carácter académico: Institución Universitaria. Personería Jurídica por Resolución 18537 del 4 de noviembre de 1981 del Ministerio de Educación Nacional. Institución de Educación Superior sujeta a inspección y vigilancia por el Ministerio de Educación Nacional (Art. 2.5.3.2.10.2, Decreto 1075 de 2015).
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	1.	Husband-wife innovative consumer decision making : exploring the effect of family power / David J. Burns Source: Psychology and MarketingMaterial type: Article; Format: print Language: English Publisher: New York Availability: No items available : Add to cart (remove)
	2.	Opinion leaders, adopters and communicative adopters : a role analysis / Meera P. Venkatraman Source: Psychology and MarketingMaterial type: Article; Format: print Language: English Publisher: New York Availability: No items available : Add to cart (remove)
	3.	Involvement and risk / Meera P. Venkatraman Source: Psychology and MarketingMaterial type: Article; Format: print Language: English Publisher: New York Availability: No items available : Add to cart (remove)
	4.	Handbook of consumer behavior / [edited by] Thomas S. Robertson, Harold H. Kassarjian by Kassarjian, Harold H., ed \| Robertson, Thomas S., ed. Material type: Text; Format: print ; Audience: General; Language: English Publisher: Englewood Cliffs : Prentice-Hall, c1991Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: R 658.834 / H162 (1). Place hold Add to cart (remove)
	5.	Family decision-making theory : an overview and assessment / Conway Lackman and John M. Lanasa Source: Psychology and MarketingMaterial type: Article; Format: print Language: English Publisher: New York Availability: No items available : Add to cart (remove)
	6.	Corporate culture, customer orientation and innovativeness in japanese firms : a quadrad analysis / Rohit Deshpandé, John U. Farley and Frederick E. Webster Source: Journal of MarketingMaterial type: Article; Format: print Language: English Publisher: Chicago Availability: No items available : Add to cart (remove)
	7.	Consumer behavior : buying, having and being / Michael R. Solomon by Solomon, Michael R. Material type: Text; Format: print ; Audience: General; Language: English Publisher: Boston : Allyn and Bacon, c1992Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.834 / S656 (1). Place hold Add to cart (remove)
	8.	An Exploration into renting as consumption behavior / Jeffrey F. Durgee and Gina Colarelli O'Connor Source: Psychology and MarketingMaterial type: Article; Format: print Language: English Publisher: New York Availability: No items available : Add to cart (remove)
	9.	Consumer behavior / Wayne D. Hoyer, Deborah J. MacInnis by Hoyer, Wayne D \| MacInnis, Deborh J. Material type: Text; Format: print ; Audience: General; Language: English Publisher: Boston : Hougthton Mifflin, c1997Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.834 / H692 (1). Place hold Add to cart (remove)
	10.	Process innovation, product differentiation and channel structure : strategic incentives in a duopoly / Sudheer Gupta, Richard Loulou Source: Marketing ScienceMaterial type: Article; Format: print Language: English Publisher: Linthicum Availability: No items available : Add to cart (remove)
	11.	Modeling the evolution of markets with indirect network externalities : an application to digital television / Sachin Gupta, Dipak C. Jain, Mohanbir S. Sawhney Source: Marketing ScienceMaterial type: Article; Format: print Language: English Publisher: Linthicum, MD Availability: No items available : Add to cart (remove)
	12.	Marketing in the network economy / Ravi S. Achrol and Philip Kotler Source: Journal of MarketingMaterial type: Article; Format: print Language: English Publisher: Chicago Availability: No items available : Add to cart (remove)
	13.	Rediscovering satisfaction / Susan Fournier and David Glen Mick Source: Journal of MarketingMaterial type: Article; Format: print Language: English Publisher: Chicago Availability: No items available : Add to cart (remove)
	14.	Retaliatory behavior to new product entry / Sabine Kuester, Christian Homburg and Thomas S. Robertson Source: Journal of MarketingMaterial type: Article; Format: print Language: English Publisher: Chicago Availability: No items available : Add to cart (remove)
	15.	Strategic marketing planning for radically new products / Lee G. Cooper Source: Journal of MarketingMaterial type: Article; Format: print Language: English Publisher: Chicago Availability: No items available : Add to cart (remove)
	16.	An Examination of organizational factors influencing new product success in internal and alliance-based processes / Eugene Sivadas and F. Robert Dwyer Source: Journal of MarketingMaterial type: Article; Format: print Language: English Publisher: Chicago Availability: No items available : Add to cart (remove)
	17.	Clipping coupons in cyberspace : a proposed model of behavior for deal-prone consumers / David R. Fortin Source: Psychology and MarketingMaterial type: Article; Format: print Language: English Publisher: New York Availability: No items available : Add to cart (remove)
	18.	Balancing act : learning from organizing practices in cultural industries / Joseph Lampel, Theresa Lant, Jamal Shamsie Source: Organization ScienceMaterial type: Article; Format: print Language: English Publisher: Linthicum, MD Availability: No items available : Add to cart (remove)
	19.	New product quality and product development teams / Rajesh Sethi Source: Journal of MarketingMaterial type: Article; Format: print Language: English Publisher: Chicago Availability: No items available : Add to cart (remove)
	20.	The Incumbent's curse? : incumbency, size and radical product innovation / Rajesh K. Chandy and Gerard J. Tellis Source: Journal of MarketingMaterial type: Article; Format: print Language: English Publisher: Chicago Availability: No items available : Add to cart (remove)

Biblioteca Juan Alberto Aragón Bateman

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