Family decision-making theory : an overview and assessment / Conway Lackman and John M. Lanasa
Material type: ArticleLanguage: English Publisher: New York Subject(s): CONSUMIDORES | FAMILIA | INNOVACIONES EN EL CONSUMO | JUEGO DE ROLES | NIÑOS | TOMA DE DECISIONESOther classification: REV In: Psychology and Marketing Vol. 10 No. 2 (1993) ; p. 81-93No physical items for this record
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