Biblioteca Juan Alberto Aragón Bateman catalog › Results of search for 'ccl=su:"DESARROLLO DE LOS PRODUCTOS" and su-to:EVALUACION DEL PRODUCTO'

Your search returned 19 results.

	1.	New firm survival : institutional explanations for new franchisor mortality / Scott Shane, Maw-Der-Foo Source: Management ScienceMaterial type: Article; Format: print Language: English Publisher: Linthicum, MD Availability: No items available : Add to cart (remove)
	2.	A Punctuated-equilibrium model of technology diffusion / Christoph H. Loch, Bernardo A. Huberman Source: Management ScienceMaterial type: Article; Format: print Language: English Publisher: Linthicum, MD Availability: No items available : Add to cart (remove)
	3.	Holistic customer requirements and the design-select decision / Karl T. Ulrich, David J. Ellison Source: Management ScienceMaterial type: Article; Format: print Language: English Publisher: Linthicum, MD Availability: No items available : Add to cart (remove)
	4.	Real options and product life cycles / Nicolas P. B. Bollen Source: Management ScienceMaterial type: Article; Format: print Language: English Publisher: Linthicum, MD Availability: No items available : Add to cart (remove)
	5.	A Nonconscious processing explanation of consumer response to product design / Robert W. Veryzer Source: Psychology and MarketingMaterial type: Article; Format: print Language: English Publisher: New York Availability: No items available : Add to cart (remove)
	6.	A New dimension reduction approach for data-rich marketing environments : sliced inverse regression / Prasad A. Naik, Michael R. Hagerty and Chih-Ling Tsai Source: Journal of Marketing ResearchMaterial type: Article; Format: print Language: English Publisher: Chicago Availability: No items available : Add to cart (remove)
	7.	Implementing quality improvement programs designed to enhance customer satisfaction : quasi-experiments in the United States and Spain / Duncan I. Simester...(et al.) Source: Journal of Marketing ResearchMaterial type: Article; Format: print Language: English Publisher: Chicago Availability: No items available : Add to cart (remove)
	8.	Historical method in marketing research with new evidence on long-term market share stability / Peter N. Golder Source: Journal of Marketing ResearchMaterial type: Article; Format: print Language: English Publisher: Chicago Availability: No items available : Add to cart (remove)
	9.	A Connectionist model of brand-quality associations / Chris Janiszewski and Stijn M. J. Van Osselaer Source: Journal of Marketing ResearchMaterial type: Article; Format: print Language: English Publisher: Chicago Availability: No items available : Add to cart (remove)
	10.	Threats to the external validity of brand extension research / Richard R. Klink and Daniel C. Smith Source: Journal of Marketing ResearchMaterial type: Article; Format: print Language: English Publisher: Chicago Availability: No items available : Add to cart (remove)
	11.	The Moderating effects of country of assembly : country of parts and country of design of hybrid product evaluations / Paul Chao Source: Journal of AdvertisingMaterial type: Article; Format: print Language: English Publisher: Clemson Availability: No items available : Add to cart (remove)
	12.	The Impact of brand extension introduction on choice / Vanitha Swaminathan, Richard J. Fox and Srinivas K. Reddy Source: Journal of MarketingMaterial type: Article; Format: print Language: English Publisher: Chicago Availability: No items available : Add to cart (remove)
	13.	Building brand community / James H. McAlexander, John W. Schouten and Harold F. Koenig Source: Journal of MarketingMaterial type: Article; Format: print Language: English Publisher: Chicago Availability: No items available : Add to cart (remove)
	14.	The Effects of ingredient branding strategies on host brand extendibility / Kalpesh Kaushik Desai and Kevin Lane Keller Source: Journal of MarketingMaterial type: Article; Format: print Language: English Publisher: Chicago Availability: No items available : Add to cart (remove)
	15.	The Differential impact of goal congruency on attitudes, intentions and the transfer brand equity / Ingrid M. Martin and David W. Stewart Source: Journal of Marketing ResearchMaterial type: Article; Format: print Language: English Publisher: Chicago Availability: No items available : Add to cart (remove)
	16.	The Value relevance of brand attitude in high-technology markets / David A. Aaker and Robert Jacobson Source: Journal of Marketing ResearchMaterial type: Article; Format: print Language: English Publisher: Chicago Availability: No items available : Add to cart (remove)
	17.	The Effects of progressive levels of interactivity and vividness in web marketing sites / James R. Coyle and Esther Thorson Source: Journal of AdvertisingMaterial type: Article; Format: print Language: English Publisher: Clemson Availability: No items available : Add to cart (remove)
	18.	The Asymmetric information model of state dependence / Nickolay V. Moshkin, Ron Shachar Source: Marketing ScienceMaterial type: Article; Format: print Language: English Publisher: Linthicum, MD Availability: No items available : Add to cart (remove)
	19.	The Influence and value of analogical thinking during new product ideation / Darren W. Dahl and Page Moreau Source: Journal of Marketing ResearchMaterial type: Article; Format: print Language: English Publisher: Chicago Availability: No items available : Add to cart (remove)

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Biblioteca Juan Alberto Aragón Bateman

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Your search returned 19 results.