Biblioteca Juan Alberto Aragón Bateman catalog › Results of search for 'ccl=su:"INVESTIGACION DEL CONSUMIDOR"'

Tel: (+57 1) 347 23 11 Carrera 9 Bis No. 62 - 43 Bogotá - Colombia eMail: info@konradlorenz.edu.co Rutas de acceso a la universidad (Google Maps) Carácter académico: Institución Universitaria. Personería Jurídica por Resolución 18537 del 4 de noviembre de 1981 del Ministerio de Educación Nacional. Institución de Educación Superior sujeta a inspección y vigilancia por el Ministerio de Educación Nacional (Art. 2.5.3.2.10.2, Decreto 1075 de 2015).
Vigilada Mineducación

	101.	Reputation management as a motivation for sales structure decisions / Allen M. Weiss, Erin Anderson and Deborah J. Maclnnis Source: Journal of MarketingMaterial type: Article; Format: print Language: English Publisher: Chicago Availability: No items available : Add to cart (remove)
	102.	Illustrating a dynamic model of the mood-updating process in consumer behavior / Morris B. Holbrook, Meryl P. Gardner Source: Psychology and MarketingMaterial type: Article; Format: print Language: English Publisher: New York Availability: No items available : Add to cart (remove)
	103.	Contributions from mood research / Harri T. Luomala and Martti Laaksonen Source: Psychology and MarketingMaterial type: Article; Format: print Language: English Publisher: New York Availability: No items available : Add to cart (remove)
	104.	What if I find it cheaper someplace else? : role of prefactual thinking and anticipated regret in consumer behavior / Allen R. McConnell...(et al.) Source: Psychology and MarketingMaterial type: Article; Format: print Language: English Publisher: New York Availability: No items available : Add to cart (remove)
	105.	Emerging issues in marketing / Charles R. Taylor Source: Psychology and MarketingMaterial type: Article; Format: print Language: English Publisher: New York Availability: No items available : Add to cart (remove)
	106.	The Role of preconsumption affect in postpurchase evaluation of service / Anna Mattila, Jochen Wirtz Source: Psychology and MarketingMaterial type: Article; Format: print Language: English Publisher: New York Availability: No items available : Add to cart (remove)
	107.	Please, let's get an answer any answer : need for consumer cognitive closure / David C. Houghton, Rajdeep Grewal Source: Psychology and MarketingMaterial type: Article; Format: print Language: English Publisher: New York Availability: No items available : Add to cart (remove)
	108.	Comportamiento del consumidor / Leon G. Schiffman, Leslie Lazar Kanuk ; traducción Adolfo Deras Quiñones ; revisión técnica Alejandro Roberto Rodas Carpizo by Schiffman, Leon G \| Kanuk, Leslie Lazar. Edition: 5. ed.Material type: Text; Format: print ; Audience: General; Language: Spanish Publisher: México : Prentice Hall, c1997Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.834 / S134 / 1997 (1). Place hold Add to cart (remove)
	109.	Self-service technologies : understanding customer satisfaction with technology-based service encounters / Matthew L. Meuter...(et al.) Source: Journal of MarketingMaterial type: Article; Format: print Language: English Publisher: Chicago Availability: No items available : Add to cart (remove)
	110.	Understanding the customer base of service providers : an examination of the differences between switchers and stayers / Jaishankar Ganesh, Mark J. Arnold and Kristy E. Reynolds Source: Journal of MarketingMaterial type: Article; Format: print Language: English Publisher: Chicago Availability: No items available : Add to cart (remove)
	111.	The Effects of strategy type on the market orientation-performance relationship / Ken Matsuno and John T. Mentzer Source: Journal of MarketingMaterial type: Article; Format: print Language: English Publisher: Chicago Availability: No items available : Add to cart (remove)
	112.	When does vertical coordination improve industrial purchasing relationships? / Arnt Buvik and George John Source: Journal of MarketingMaterial type: Article; Format: print Language: English Publisher: Chicago Availability: No items available : Add to cart (remove)
	113.	Pursuing the value-conscious consumer : store brands versus national brand promotions / Kusum L. Ailawadi, Scott A. Neslin and Karen Gedenk Source: Journal of MarketingMaterial type: Article; Format: print Language: English Publisher: Chicago Availability: No items available : Add to cart (remove)
	114.	Which ad works, when, where and how often? : modeling the effects of direct television advertising / Gerard J. Tellis, Rajesh K. Chandy and Pattana Thaivanich Source: Journal of Marketing ResearchMaterial type: Article; Format: print Language: English Publisher: Chicago Availability: No items available : Add to cart (remove)
	115.	Consumer choice between hedonic and utilitarian goods / Ravi Dhar and Klaus Wertenbroch Source: Journal of Marketing ResearchMaterial type: Article; Format: print Language: English Publisher: Chicago Availability: No items available : Add to cart (remove)
	116.	Controlling measurement errors in models of advertising competition / Prasad A. Naik and Chih-Ling Tsai Source: Journal of Marketing ResearchMaterial type: Article; Format: print Language: English Publisher: Chicago Availability: No items available : Add to cart (remove)
	117.	Are consumer survey results distorted? : systematic impact of behavioral frequency and duration on survey response errors / Eunkyu Lee, Michael Y. Hu and Rex S. Toh Source: Journal of Marketing ResearchMaterial type: Article; Format: print Language: English Publisher: Chicago Availability: No items available : Add to cart (remove)
	118.	Choosing what I want versus rejecting what I do not want : an application of decision framing to product option choice decisions / C. Whan Park, Sung Youl Jun and Deborah J. Macinnis Source: Journal of Marketing ResearchMaterial type: Article; Format: print Language: English Publisher: Chicago Availability: No items available : Add to cart (remove)
	119.	Market clustering goes graphic : the weiss trilogy and a proposed extension / Morris B. Holbrook Source: Psychology and MarketingMaterial type: Article; Format: print Language: English Publisher: New York Availability: No items available : Add to cart (remove)
	120.	Market prominence biases in sponsor identification : processes and consequentiality / Michael Tuan Pham and Gita Venkataramani Johar Source: Psychology and MarketingMaterial type: Article; Format: print Language: English Publisher: New York Availability: No items available : Add to cart (remove)

Biblioteca Juan Alberto Aragón Bateman

Refine your search

Availability

Authors

Collections

Holding libraries

Item types

Locations

Series

Places

Topics

Your search returned 300 results.