Market clustering goes graphic : the weiss trilogy and a proposed extension / Morris B. Holbrook
Material type: ArticleLanguage: English Publisher: New York Subject(s): ACTITUDES DEL CONSUMIDOR | ESTRATEGIAS DE MERCADEO | INVESTIGACION DEL CONSUMIDOR | MERCADEOOther classification: REV In: Psychology and Marketing Vol. 18 No. 1 (2001) ; p. 67-85No physical items for this record
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