Biblioteca Juan Alberto Aragón Bateman catalog › Results of search for 'ccl=su:"TOMA DE DECISIONES" and su-to:CONSUMIDORES'

	21.	The Nature of organizational search in high technology markets / Allen M. Weiss and Jean B. Heide Source: Journal of Marketing ResearchMaterial type: Article; Format: print Language: English Publisher: Chicago Availability: No items available : Add to cart (remove)
	22.	The Effectiveness of alternative preference elicitation procedures in predicting choice / Joel Huber...(et al.) Source: Journal of Marketing ResearchMaterial type: Article; Format: print Language: English Publisher: Chicago Availability: No items available : Add to cart (remove)
	23.	Conceptualizing, measuring and managing customer-based brand equity / Kevin Lane Keller Source: Journal of MarketingMaterial type: Article; Format: print Language: English Publisher: Chicago Availability: No items available : Add to cart (remove)
	24.	Taxonomy of buying decision approaches / Michele D. Bunn Source: Journal of MarketingMaterial type: Article; Format: print Language: English Publisher: Chicago Availability: No items available : Add to cart (remove)
	25.	Toward a predictive model of the consumer inference process : the role of expertise / Dong Hwan Lee, Richard W. Olshavsky Source: Psychology and MarketingMaterial type: Article; Format: print Language: English Publisher: New York Availability: No items available : Add to cart (remove)
	26.	Effects of foreign product names and country-of-origin attributions on advertisement evaluations / Richard Jackson Harris...(et al.) Source: Psychology and MarketingMaterial type: Article; Format: print Language: English Publisher: New York Availability: No items available : Add to cart (remove)
	27.	Sex, gender identity, gender role attitudes and consumer behavior / Eileen Fischer, Stephen J. Arnold Source: Psychology and MarketingMaterial type: Article; Format: print Language: English Publisher: New York Availability: No items available : Add to cart (remove)
	28.	Comparing mood-induction and affective conditioning as mechanisms influencing product evaluation and product choice / Edward A. G. Groenland, Jan P. L. Schoormans Source: Psychology and MarketingMaterial type: Article; Format: print Language: English Publisher: New York Availability: No items available : Add to cart (remove)
	29.	Does consumer knowledge affect consumer responses to advertised reference price claims? / Kristina D. Frankenberger, Ruiming Liu Source: Psychology and MarketingMaterial type: Article; Format: print Language: English Publisher: New York Availability: No items available : Add to cart (remove)
	30.	An Extension of the congruence hypothesis : the effects of real products, branching format, similarity and involvement / Elizabeth Cooper-Martin Source: Psychology and MarketingMaterial type: Article; Format: print Language: English Publisher: New York Availability: No items available : Add to cart (remove)
	31.	Contextual and temporal components of reference price / K. N. Rajendran and Gerard J. Tellis Source: Journal of MarketingMaterial type: Article; Format: print Language: English Publisher: Chicago Availability: No items available : Add to cart (remove)
	32.	Forrajeo y estructura de compra / Pablo Cabezas Castillo, Sonia Nizo Cárdenas, Margarita Jaramillo Pérez, Alexandra Rojas Vallejo...(et al.) ; director Marithza Sandoval Escobar y Jim Walters by Cabezas Castillo, Pablo \| Jaramillo Pérez, Margarita \| Nizo Cárdenas, Sonia \| Rojas Vallejo, Alexandra \| Sandoval Escobar, Marithza [Directora] \| Triana Alvarez, Adalggiza \| Walters, Jim [Director]. Language: Spanish Publisher: Santafé de Bogotá : s.n., 1993Dissertation note: Tesis (Psicólogo) Fundación Universitaria Konrad Lorenz. Facultad de Psicología, 1993 Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: T 658.834 / F677 (1). Place hold Add to cart (remove)
	33.	Relación entre factores socioculturales y el comportamiento de consumo / Luz Elsy Duarte Zapata, Eduardo Alfonso Medina Quiroz, Migdonia Moreno Marulanda...(et al.) ; director Marithza Sandoval Escobar y Jim Walters Colmenares by Duarte Zapata, Luz Elsy \| Medina Quiroz, Eduardo Alfonso \| Moreno Marulanda Migdonia \| Sandoval Escobar, Marithza [Directora] \| Trujillo Reyes, Hebert Hernán \| Walters Colmenares, Jim Director. Language: Spanish Publisher: Bogotá : s.n., 1993Dissertation note: Tesis (Psicólogo) Fundación Universitaria Konrad Lorenz. Facultad de Psicología, 1993 Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: T 658.834 / R251 (1). Place hold Add to cart (remove)
	34.	Un Modelo de elección aplicado a la conducta de compra de los clientes externos de un almacen por departamentos / Miguel Angel Fonseca, María Isabel Giraldo, Claudia Esmeralda Pardo E., Liliana Parra Q...(et al.) ; director Marithza Sandoval Escobar y Jim Walters Colmenares by Fonseca, Miguel Angel \| Giraldo, María Isabel \| Pardo E., Claudia Esmeralda \| Parra Q., Liliana \| Reyes Bernal, Diego León \| Sánchez-Posso, Darío \| Sandoval Escobar, Marithza [Directora] \| Walters Colmenares, Jim [Director]. Language: Spanish Publisher: Santafé de Bogotá : s.n., 1993Dissertation note: Tesis (Psicólogo) Fundación Universitaria Konrad Lorenz. Facultad de Psicología, 1993 Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: T 658.834 / M622 (1). Place hold Add to cart (remove)
	35.	Market driven strategy : processes for creating value / George S. Day by Day, George S. Material type: Text; Format: print ; Audience: General; Language: English Publisher: New York : The Free Press, c1990Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.8 / D19 (1). Place hold Add to cart (remove)
	36.	The Handbook for focus group research / Thomas L. Greenbaum by Greenbaum, Thomas L. Edition: Revised and expanded editionMaterial type: Text; Format: print ; Audience: General; Language: English Publisher: New York : Lexington Books, c1993Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: R 658.83 / G722 (1). Place hold Add to cart (remove)
	37.	Attitude and risk : exploring the relationship / Robert N. Stone, J. Barry Mason Source: Psychology and MarketingMaterial type: Article; Format: print Language: English Publisher: New York Availability: No items available : Add to cart (remove)
	38.	Todos a vender : cómo convertir su empresa en una máquina de marketing / Jack L. Matthews ; traducción Teresa Niño Torres ; asesoría y revisión técnica Humberto Serna Gómez by Matthews, Jack L. Material type: Text; Format: print ; Audience: General; Language: Spanish Publisher: Santafé de Bogotá : Legis, c1994Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.85 / M188 (1). Place hold Add to cart (remove)
	39.	Comportamiento del consumidor : conceptos y aplicaciones / David L. Loudon, Albert J. Della Bitta ; traducción Rosa María Rosas Sánchez ; revisión técnica Ezequiel Teyssier Mont by Loudon, David L \| Della Bitta, Albert J. Edition: 4. ed.Material type: Text; Format: print ; Audience: General; Language: Spanish Publisher: México : McGraw-Hill, c1995Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.834 / L682 / 1995 (2). Place hold Add to cart (remove)
	40.	Mitos del marketing que están matando a los negocios : no siga creyendo en ellos / Kevin J. Clancy, Robert S. Shulman ; traducción Roberto A. Haas by Clancy, Kevin J \| Shulman, Robert S. Material type: Text; Format: print ; Audience: General; Language: Spanish Publisher: México : McGraw-Hill, c1994Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.8 / C516 (1). Place hold Add to cart (remove)

Biblioteca Juan Alberto Aragón Bateman

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