Biblioteca Juan Alberto Aragón Bateman catalog › Results of search for 'ccl=su:"OFERTAS"'

	1.	Coupons and private labels : a cross-category analysis of grocery products / Raj Sethuraman and John Mittelstaedt Source: Psychology and MarketingMaterial type: Article; Format: print Language: English Publisher: New York Availability: No items available : Add to cart (remove)
	2.	Asymetric and neighbordhood cross-price effects : some empirical generalizations / Raj Sethuraman, V. Srinivasan, Doyle Kim Source: Marketing ScienceMaterial type: Article; Format: print Language: English Publisher: Linthicum Availability: No items available : Add to cart (remove)
	3.	Centralization of stocks : retailers vs. manufacturer / Ravi Anupindi, Yehuda Bassok Source: Management ScienceMaterial type: Article; Format: print Language: English Publisher: Linthicum, MD Availability: No items available : Add to cart (remove)
	4.	The Internalization of exports : firm-and location-specific factors in middle-income country / José Manuel Campa, Mauro F. Guillén Source: Management ScienceMaterial type: Article; Format: print Language: English Publisher: Linthicum, MD Availability: No items available : Add to cart (remove)
	5.	Impact of a late entrant on the diffusion of a new product/service / Trichy V. Krishnan, frank M. Bass and V. Kumar Source: Journal of Marketing ResearchMaterial type: Article; Format: print Language: English Publisher: Chicago Availability: No items available : Add to cart (remove)
	6.	An Experimental and theoretical analysis of price-matching refund policies / Sanjay Jain and Joydeep Srivastava Source: Journal of Marketing ResearchMaterial type: Article; Format: print Language: English Publisher: Chicago Availability: No items available : Add to cart (remove)
	7.	Reward programs and tacit collusion / Byung-Do Kim, Mengze Shi, Kannan Srinivasan Source: Marketing ScienceMaterial type: Article; Format: print Language: English Publisher: Linthicum, MD Availability: No items available : Add to cart (remove)
	8.	Individual marketing with imperfect targetability / Yuxin Chen, Chakravarthi Narasimhan, Z. John Zhang Source: Marketing ScienceMaterial type: Article; Format: print Language: English Publisher: Linthicum, MD Availability: No items available : Add to cart (remove)
	9.	Structural analysis of manufacturer pricing in the presence of a strategic retailer / K. Sudhir Source: Marketing ScienceMaterial type: Article; Format: print Language: English Publisher: Linthicum, MD Availability: No items available : Add to cart (remove)
	10.	Unobserved retailer behavior in multimarket data : joint spatial dependence in market shares and promotion variables / Bart J. Bronnenberg, Vijay Mahajan Source: Marketing ScienceMaterial type: Article; Format: print Language: English Publisher: Linthicum, MD Availability: No items available : Add to cart (remove)
	11.	Consumer heterogeneity and competitive price-matching guarantees / Yuxin Chen, Chakravarthi Narasimhan, Z. John Zhang Source: Marketing ScienceMaterial type: Article; Format: print Language: English Publisher: Linthicum, MD Availability: No items available : Add to cart (remove)
	12.	The Impact of category management on retailer prices and performance : theory and evidence / Suman Basuroy, Murali K. Mantrala and Rockney G. Walters Source: Journal of MarketingMaterial type: Article; Format: print Language: English Publisher: Chicago Availability: No items available : Add to cart (remove)
	13.	Strategic bundling of products and prices : a new synthesis for marketing / Stefan Stremersch and Gerard J. Tellis Source: Journal of MarketingMaterial type: Article; Format: print Language: English Publisher: Chicago Availability: No items available : Add to cart (remove)
	14.	Asymmetric store positioning and promotional advertising strategies : theory and evidence / Surendra Rajiv, Shantanu Dutta, Sanjay K. Dhar Source: Marketing ScienceMaterial type: Article; Format: print Language: English Publisher: Linthicum, MD Availability: No items available : Add to cart (remove)
	15.	Investigating category pricing behavior at a retail chain / Pradeep K. Chintagunta Source: Journal of Marketing ResearchMaterial type: Article; Format: print Language: English Publisher: Chicago Availability: No items available : Add to cart (remove)
	16.	Role stress and effectiveness in horizontal alliances / Arne Nygaard and Robert Dahlstrom Source: Journal of MarketingMaterial type: Article; Format: print Language: English Publisher: Chicago Availability: No items available : Add to cart (remove)
	17.	Dirección de márketing / Philip Kotler...(et al.) ; traducción Clara E. Rivera by Kotler, Philip. Edition: 12 ed.Material type: Text; Format: print ; Audience: General; Language: Spanish Publisher: Madrid : Pearson ; Prentice Hall, c2006Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.8 / D472 (1). Place hold Add to cart (remove)
	18.	Marketing management : a customer-oriented approach / Kenneth E. Clow, Donald Baack by Clow, Kenneth E \| Baack, Donald. Material type: Text; Format: print ; Audience: General; Language: English Publisher: London : Sage, c2010Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.8 / C569 (2). Place hold Add to cart (remove)
	19.	Sweet Styles - Canadá : exportación de ropa interior femenina al mercado canadiense / Nicolás Felipe Molano Segura ; directores Sergio Pulgarín y Alexander Neita by Molano Segura, Nicolas Felipe \| Neita, Alexander [director] \| Pulgarín, Sergio [director]. Language: Spanish Publisher: Bogotá : s.n., 2010Dissertation note: Tesis (Administrador de Negocios Internacionales) Fundación Universitaria Konrad Lorenz. Facultad de Ciencias Económicas y Administrativas, 2010 Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: T 658.8 / M651 (2). Place hold Add to cart (remove)
	20.	Plan de negocios : decoración & gourmet / Sandra Catalina Clavijo Cipagauta ; director Alexander Neita by Clavijo Cipagauta, Sandra Catalina \| Neita, Alexander [director]. Language: Spanish Publisher: Bogotá : s.n., 2011Dissertation note: Tesis (Administrador de Negocios Internacionales) Fundación Universitaria Konrad Lorenz. Escuela de Negocios, 2011 Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: T 658.8 / C519 (2). Place hold Add to cart (remove)

Biblioteca Juan Alberto Aragón Bateman

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