Investigating category pricing behavior at a retail chain / Pradeep K. Chintagunta
Material type: ArticleLanguage: English Publisher: Chicago Subject(s): CANALES DE DISTRIBUCION | COMERCIO MINORISTA | COMPETENCIA COMERCIAL | COSTOS | INCENTIVOS | MARCAS REGISTRADAS | OFERTA Y DEMANDA | OFERTAS | PRECIOSOther classification: REV In: Journal of Marketing Research Vol. 39 No. 2 (2002) ; p. 141-154No physical items for this record
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