Biblioteca Juan Alberto Aragón Bateman catalog › Results of search for 'ccl=su:"DESARROLLO DE LOS PRODUCTOS" and itype:AS'

Tel: (+57 1) 347 23 11 Carrera 9 Bis No. 62 - 43 Bogotá - Colombia eMail: info@konradlorenz.edu.co Rutas de acceso a la universidad (Google Maps) Carácter académico: Institución Universitaria. Personería Jurídica por Resolución 18537 del 4 de noviembre de 1981 del Ministerio de Educación Nacional. Institución de Educación Superior sujeta a inspección y vigilancia por el Ministerio de Educación Nacional (Art. 2.5.3.2.10.2, Decreto 1075 de 2015).
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	1.	A Hierarchical Bayes model of primary and secondary demand / Neeraj Arora, Greg M. Allenby, James L. Ginter Source: Marketing ScienceMaterial type: Article; Format: print Language: English Publisher: Linthicum Availability: No items available : Add to cart (remove)
	2.	Planning media schedules in the presence of dynamic advertising quality / Prasad A. Naik, Murali K. Mantrala, Alan G. Sawyer Source: Marketing ScienceMaterial type: Article; Format: print Language: English Publisher: Linthicum Availability: No items available : Add to cart (remove)
	3.	A Nonconscious processing explanation of consumer response to product design / Robert W. Veryzer Source: Psychology and MarketingMaterial type: Article; Format: print Language: English Publisher: New York Availability: No items available : Add to cart (remove)
	4.	Retaliatory behavior to new product entry / Sabine Kuester, Christian Homburg and Thomas S. Robertson Source: Journal of MarketingMaterial type: Article; Format: print Language: English Publisher: Chicago Availability: No items available : Add to cart (remove)
	5.	Antecedents and consequences of marketing managers' conflict-handling behaviors / X. Michael Song, Jinhong Xie and Barbara Dyer Source: Journal of MarketingMaterial type: Article; Format: print Language: English Publisher: Chicago Availability: No items available : Add to cart (remove)
	6.	MOVIEMOD : an implementable decision-support system for prerelease market evaluation of motion pictures / Jehoshua Eliashberg...(et al.) Source: Marketing ScienceMaterial type: Article; Format: print Language: English Publisher: Linthicum, MD Availability: No items available : Add to cart (remove)
	7.	New product quality and product development teams / Rajesh Sethi Source: Journal of MarketingMaterial type: Article; Format: print Language: English Publisher: Chicago Availability: No items available : Add to cart (remove)
	8.	Strategic interdependence in organizations : deconglomeration and marketing strategy / P. Rajan Varadarajan, Satish Jayachandran and J. Chris White Source: Journal of MarketingMaterial type: Article; Format: print Language: English Publisher: Chicago Availability: No items available : Add to cart (remove)
	9.	Communicating the consequences of early detection : the role of evidence and framing / Dena Cox and Anthony D. Cox Source: Journal of MarketingMaterial type: Article; Format: print Language: English Publisher: Chicago Availability: No items available : Add to cart (remove)
	10.	Threats to the external validity of brand extension research / Richard R. Klink and Daniel C. Smith Source: Journal of Marketing ResearchMaterial type: Article; Format: print Language: English Publisher: Chicago Availability: No items available : Add to cart (remove)
	11.	The Moderating effects of country of assembly : country of parts and country of design of hybrid product evaluations / Paul Chao Source: Journal of AdvertisingMaterial type: Article; Format: print Language: English Publisher: Clemson Availability: No items available : Add to cart (remove)
	12.	The Effects of progressive levels of interactivity and vividness in web marketing sites / James R. Coyle and Esther Thorson Source: Journal of AdvertisingMaterial type: Article; Format: print Language: English Publisher: Clemson Availability: No items available : Add to cart (remove)
	13.	The Asymmetric information model of state dependence / Nickolay V. Moshkin, Ron Shachar Source: Marketing ScienceMaterial type: Article; Format: print Language: English Publisher: Linthicum, MD Availability: No items available : Add to cart (remove)
	14.	Psychological implications of customer participation in co-production / Neeli Bendapudi and Robert P. Leone Source: Journal of MarketingMaterial type: Article; Format: print Language: English Publisher: Chicago Availability: No items available : Add to cart (remove)
	15.	Cómo orquestar el factor mujer / Alejandro Ruelas-Gossi Source: Harvard Business Review : América LatinaMaterial type: Article; Format: print Language: Spanish Publisher: Santiago de Chile Availability: No items available : Add to cart (remove)
	16.	Está usted ignorando las tendencias que pueden remecer su negocio? : formas sorpresivas en que el último gran fenómeno puede afectar su estrategia de producto / Elie Ofek y Luc Wathieu Source: Harvard Business Review : América LatinaMaterial type: Article; Format: print Language: Spanish Publisher: Santiago de Chile Availability: No items available : Add to cart (remove)

Biblioteca Juan Alberto Aragón Bateman

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