Biblioteca Juan Alberto Aragón Bateman catalog › Results of search for 'ccl=su:"CONSUMIDORES"'

Tel: (+57 1) 347 23 11 Carrera 9 Bis No. 62 - 43 Bogotá - Colombia eMail: info@konradlorenz.edu.co Rutas de acceso a la universidad (Google Maps) Carácter académico: Institución Universitaria. Personería Jurídica por Resolución 18537 del 4 de noviembre de 1981 del Ministerio de Educación Nacional. Institución de Educación Superior sujeta a inspección y vigilancia por el Ministerio de Educación Nacional (Art. 2.5.3.2.10.2, Decreto 1075 de 2015).
Vigilada Mineducación

	81.	Processing and retrieval of inferences and descriptive advertising information : the effects of message elaboration / Sarah Fisher Gardial...(et al.) Source: Journal of AdvertisingMaterial type: Article; Format: print Language: English Publisher: Houston Availability: No items available : Add to cart (remove)
	82.	Electronic information systems for consumers : an evaluation of computer-assisted formats in multiple decision environments / Robert E. Widing and W. Wayne Talarzyk Source: Journal of Marketing ResearchMaterial type: Article; Format: print Language: English Publisher: Chicago Availability: No items available : Add to cart (remove)
	83.	Pioneer advantage : marketing logic or marketing legend? / Peter N. Golder and Gerard J. Tellis Source: Journal of Marketing ResearchMaterial type: Article; Format: print Language: English Publisher: Chicago Availability: No items available : Add to cart (remove)
	84.	Integrating information from advertising and trial : processes and effects on consumer response to product information / Robert E. Smith Source: Journal of Marketing ResearchMaterial type: Article; Format: print Language: English Publisher: Chicago Availability: No items available : Add to cart (remove)
	85.	The Nature of organizational search in high technology markets / Allen M. Weiss and Jean B. Heide Source: Journal of Marketing ResearchMaterial type: Article; Format: print Language: English Publisher: Chicago Availability: No items available : Add to cart (remove)
	86.	An Empirical investigation of returns to search / Brian T. Ratchford and Narasimhan Srinivasan Source: Marketing ScienceMaterial type: Article; Format: print Language: English Publisher: Providence Availability: No items available : Add to cart (remove)
	87.	The Antecedents and consequences of customer satisfaction for firms / Eugene W. Anderson and Mary W. Sullivan Source: Marketing ScienceMaterial type: Article; Format: print Language: English Publisher: Providence Availability: No items available : Add to cart (remove)
	88.	The Future of research in marketing : marketing science / Frank M. Bass Source: Journal of Marketing ResearchMaterial type: Article; Format: print Language: English Publisher: Chicago Availability: No items available : Add to cart (remove)
	89.	The Effectiveness of alternative preference elicitation procedures in predicting choice / Joel Huber...(et al.) Source: Journal of Marketing ResearchMaterial type: Article; Format: print Language: English Publisher: Chicago Availability: No items available : Add to cart (remove)
	90.	Conceptualizing, measuring and managing customer-based brand equity / Kevin Lane Keller Source: Journal of MarketingMaterial type: Article; Format: print Language: English Publisher: Chicago Availability: No items available : Add to cart (remove)
	91.	Taxonomy of buying decision approaches / Michele D. Bunn Source: Journal of MarketingMaterial type: Article; Format: print Language: English Publisher: Chicago Availability: No items available : Add to cart (remove)
	92.	Boundary role ambiguity : facets, determinants and impacts / Jagdip Singh Source: Journal of MarketingMaterial type: Article; Format: print Language: English Publisher: Chicago Availability: No items available : Add to cart (remove)
	93.	Identifying global and culture-specific dimensions of humor in advertising : a multinational analysis / Dana L. Alden, Wayne D. Hoyer and Chol Lee Source: Journal of MarketingMaterial type: Article; Format: print Language: English Publisher: Chicago Availability: No items available : Add to cart (remove)
	94.	Japón : retos y oportunidades : con una bibliografía sobre Japón / Fernando Barbosa Material type: Text; Format: print ; Audience: General; Language: Spanish Publisher: Bogotá : Universidad de los Andes. Facultad de Administración, 1992Availability: No items available : Add to cart (remove)
	95.	Attractiveness, adornments and exchange / Peter H. Bloch and Marsha L. Richins Source: Psychology and MarketingMaterial type: Article; Format: print Language: English Publisher: New York Availability: No items available : Add to cart (remove)
	96.	Beauty and the beholder : the pursuit of beauty through commodities / Barry Vacker, Wayne R. Key Source: Psychology and MarketingMaterial type: Article; Format: print Language: English Publisher: New York Availability: No items available : Add to cart (remove)
	97.	Critical periods in the development of men's and women's tastes in personal appearance / Robert M. Schindler, Morris B. Holbrook Source: Psychology and MarketingMaterial type: Article; Format: print Language: English Publisher: New York Availability: No items available : Add to cart (remove)
	98.	Diluting brand beliefs : when do brand extensions have a negative impact? / Barbara Loken and Deborah Roedder John Source: Journal of MarketingMaterial type: Article; Format: print Language: English Publisher: Chicago Availability: No items available : Add to cart (remove)
	99.	The Winning number : consumer perceptions of alpha-numeric brand names / Teresa M. Pavia and Janeen Arnold Costa Source: Journal of MarketingMaterial type: Article; Format: print Language: English Publisher: Chicago Availability: No items available : Add to cart (remove)
	100.	Here's the beef : factors, determinants and segments in consumer criticism of advertising / Richard W. Pollay and Banwari Mittal Source: Journal of MarketingMaterial type: Article; Format: print Language: English Publisher: Chicago Availability: No items available : Add to cart (remove)

Biblioteca Juan Alberto Aragón Bateman

Refine your search

Availability

Authors

Collections

Holding libraries

Item types

Locations

Series

Places

Topics

Your search returned 470 results.