Biblioteca Juan Alberto Aragón Bateman catalog › Results of search for 'ccl=su:"CONSUMIDORES" and su-to:INVESTIGACION DEL CONSUMIDOR'

Tel: (+57 1) 347 23 11 Carrera 9 Bis No. 62 - 43 Bogotá - Colombia eMail: info@konradlorenz.edu.co Rutas de acceso a la universidad (Google Maps) Carácter académico: Institución Universitaria. Personería Jurídica por Resolución 18537 del 4 de noviembre de 1981 del Ministerio de Educación Nacional. Institución de Educación Superior sujeta a inspección y vigilancia por el Ministerio de Educación Nacional (Art. 2.5.3.2.10.2, Decreto 1075 de 2015).
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	1.	Consumer satisfaction as a process / David K. Tse, Franco M. Nicosia, Peter C. Wilton Source: Psychology and MarketingMaterial type: Article; Format: print Language: English Publisher: New York Availability: No items available : Add to cart (remove)
	2.	An Empirical evaluation of the Kapferer-Laurent consumer involvement profile scale / William C. Rodgers and Kenneth C. Schneider Source: Psychology and MarketingMaterial type: Article; Format: print Language: English Publisher: New York Availability: No items available : Add to cart (remove)
	3.	Pioneer advantage : marketing logic or marketing legend? / Peter N. Golder and Gerard J. Tellis Source: Journal of Marketing ResearchMaterial type: Article; Format: print Language: English Publisher: Chicago Availability: No items available : Add to cart (remove)
	4.	Integrating information from advertising and trial : processes and effects on consumer response to product information / Robert E. Smith Source: Journal of Marketing ResearchMaterial type: Article; Format: print Language: English Publisher: Chicago Availability: No items available : Add to cart (remove)
	5.	The Nature of organizational search in high technology markets / Allen M. Weiss and Jean B. Heide Source: Journal of Marketing ResearchMaterial type: Article; Format: print Language: English Publisher: Chicago Availability: No items available : Add to cart (remove)
	6.	An Empirical investigation of returns to search / Brian T. Ratchford and Narasimhan Srinivasan Source: Marketing ScienceMaterial type: Article; Format: print Language: English Publisher: Providence Availability: No items available : Add to cart (remove)
	7.	The Antecedents and consequences of customer satisfaction for firms / Eugene W. Anderson and Mary W. Sullivan Source: Marketing ScienceMaterial type: Article; Format: print Language: English Publisher: Providence Availability: No items available : Add to cart (remove)
	8.	The Effectiveness of alternative preference elicitation procedures in predicting choice / Joel Huber...(et al.) Source: Journal of Marketing ResearchMaterial type: Article; Format: print Language: English Publisher: Chicago Availability: No items available : Add to cart (remove)
	9.	Taxonomy of buying decision approaches / Michele D. Bunn Source: Journal of MarketingMaterial type: Article; Format: print Language: English Publisher: Chicago Availability: No items available : Add to cart (remove)
	10.	Attractiveness, adornments and exchange / Peter H. Bloch and Marsha L. Richins Source: Psychology and MarketingMaterial type: Article; Format: print Language: English Publisher: New York Availability: No items available : Add to cart (remove)
	11.	The Winning number : consumer perceptions of alpha-numeric brand names / Teresa M. Pavia and Janeen Arnold Costa Source: Journal of MarketingMaterial type: Article; Format: print Language: English Publisher: Chicago Availability: No items available : Add to cart (remove)
	12.	Beauty before the eyes of beholders : the cultural encoding of beauty types in magazine advertising and music television / Basil G. Englis, Michael R. Solomon and Richard D. Ashmore Source: Journal of AdvertisingMaterial type: Article; Format: print Language: English Publisher: Clemson Availability: No items available : Add to cart (remove)
	13.	Understanding consumer usage of product magnitudes through sorting tasks / Madhubalan Viswanathan, Michael D. Johnson, Seymor Sudman Source: Psychology and MarketingMaterial type: Article; Format: print Language: English Publisher: New York Availability: No items available : Add to cart (remove)
	14.	Possession enhancement in an interpersonal context : an extension of the mere ownership effect / K. Paul Nesselroade, James K. Beggan, Scott T. Allison Source: Psychology and MarketingMaterial type: Article; Format: print Language: English Publisher: New York Availability: No items available : Add to cart (remove)
	15.	An Empirical comparison of logit choice models with discrete versus continuous representations of heterogeneity / Rick L. Andrews, Andrew Ainslie and Imran S. Currim Source: Journal of Marketing ResearchMaterial type: Article; Format: print Language: English Publisher: Chicago Availability: No items available : Add to cart (remove)
	16.	Calidad en el servicio : el cliente incógnito / María Mercedes Botero, Paola Peña Source: Suma PsicológicaMaterial type: Article; Format: print Language: Spanish Publisher: Bogotá Availability: No items available : Add to cart (remove)

Biblioteca Juan Alberto Aragón Bateman

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