Biblioteca Juan Alberto Aragón Bateman catalog › Results of search for 'ccl=su:"SATISFACCION DEL CONSUMIDOR"'

	41.	Análisis y planeación de la calidad : del desarrollo del producto al uso / J. M. Juran, Frank M. Gryna ; traducción Marcia González Osuna ; revisión técnica José Humberto Cantú Delgado, Carlos González González by Juran, J. M \| Gryna, Frank M. Edition: 3. ed.Material type: Text; Format: print ; Audience: General; Language: Spanish Publisher: México : McGraw-Hill, c1993, 1997Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.562 / J871 (1). Place hold Add to cart (remove)
	42.	On Pooling in queueing networks / Avishai Mandelbaum, Martin I. Reiman Source: Management ScienceMaterial type: Article; Format: print Language: English Publisher: Linthicum, MD Availability: No items available : Add to cart (remove)
	43.	Administración por valores : cómo lograr el éxito organizacional y personal mediante el compromiso con una misión y unos valores compartidos / Ken Blanchard, Michael O'Connor ; colaborador Jim Ballard ; traductor Jorge Cárdenas Nannetti by Blanchard, Ken \| Cárdenas Nannetti, Jorge, Traductor \| O'Connor, Michael, Colaborador. Material type: Text; Format: print ; Audience: General; Language: Spanish Publisher: Santafé de Bogotá : Grupo Editorial Norma, c1997Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.4 / B516 (2). Place hold Add to cart (remove)
	44.	Marketing estratégico / Jean-Jacques Lambin ; traducción Salvador Miquel, Antonio Carlos Cuenca ; revisión técnica Jaime Rivera, Nora Lado by Lambin, Jean-Jacques. Edition: 3. ed.Material type: Text; Format: print ; Audience: General; Language: Spanish Publisher: Madrid : McGraw-Hill, c1995Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.835 / L151 / 1995 (1). Place hold Add to cart (remove)
	45.	Mercadotecnia de servicios / Christopher H. Lovelock ; traducción Guadalupe Meza Staines ; revisión técnica Isaac Dorfsman F. by Lovelock, Christopher H. Edition: 3. ed.Material type: Text; Format: print ; Audience: General; Language: Spanish Publisher: México : Prentice Hall Hispanoamericana, c1997Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.89 / L692 (1). Place hold Add to cart (remove)
	46.	Gerencia de marketing : estrategias y programas / Joseph P. Guiltinan, Gordon W. Paul, Thomas J. Madden ; traducción Cecilia Avila de Barón ; revisión técnica Gabriel Pérez Cifuentes by Guiltinan, Joseph P \| Madden, Thomas J \| Paul, Gordon W. Edition: 6. ed.Material type: Text; Format: print ; Audience: General; Language: Spanish Publisher: Santafé de Bogotá : McGraw-Hill, c1998Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.8 / G845 (1). Place hold Add to cart (remove)
	47.	Dirección por valores : cómo lograr el éxito de la organización y personal mediante el compromiso con un objetivo y unos valores compartidos / Ken Blanchard, Michael O'Connor con la colaboración de Jim Ballard by Blanchard, Ken \| O'Connor, Michael. Material type: Text; Format: print ; Audience: General; Language: Spanish Publisher: Barcelona : Gestión 2000, c1997Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.4 / B516d (1). Place hold Add to cart (remove)
	48.	Mercadeo total y benchmarking de calidad en las empresas colombianas / Mario Muñoz Hernández Source: Tecnología AdministrativaMaterial type: Article; Format: print Language: Spanish Publisher: Medellín Availability: No items available : Add to cart (remove)
	49.	Less pain, same gain : the effects of priming fairness in price negotiations / Sarah Maxwell, Pete Nye, Nicholas Maxwell Source: Psychology and MarketingMaterial type: Article; Format: print Language: English Publisher: New York Availability: No items available : Add to cart (remove)
	50.	Risk-taking propensity in supplier choice : differences by sex and decision frame in a simulated organizational buying context / James E. Stoddard, Edward F. Fern Source: Psychology and MarketingMaterial type: Article; Format: print Language: English Publisher: New York Availability: No items available : Add to cart (remove)
	51.	The Services marketing system and customer psychology / Banwari Mittal, Julie Baker Source: Psychology and MarketingMaterial type: Article; Format: print Language: English Publisher: New York Availability: No items available : Add to cart (remove)
	52.	The Relationship between waiting in a service queue and evaluations of service quality : a field theory perspective / Mark B. Houston, Lance A. Bettencourt, Sutha Wenger Source: Psychology and MarketingMaterial type: Article; Format: print Language: English Publisher: New York Availability: No items available : Add to cart (remove)
	53.	Defensive strategies for managing satisfaction and loyalty in the service industry / Laurette Dubé, Manfred F. Maute Source: Psychology and MarketingMaterial type: Article; Format: print Language: English Publisher: New York Availability: No items available : Add to cart (remove)
	54.	Customer contact and the evaluation of service experiences : propositions and implications for the design of services / William O. Bearden, Manoj K. Malhotra and Kelly H. Uscátegui Source: Psychology and MarketingMaterial type: Article; Format: print Language: English Publisher: New York Availability: No items available : Add to cart (remove)
	55.	Customer control and evaluation of service validity and reliability / W. Fred Van Raaij and Ad Th. H. Pruyn Source: Psychology and MarketingMaterial type: Article; Format: print Language: English Publisher: New York Availability: No items available : Add to cart (remove)
	56.	Marketing / E. Jerome McCarthy, William D. Perreault ; traducción de María Elena Rosas Sánchez ; revisión técnica de Carlos Sedorio Martínez, Jesús Vázquez Llorens by McCarthy, E. Jerome \| Perreault, William D. Edition: 11. ed.Material type: Text; Format: print ; Audience: General; Language: Spanish Publisher: Madrid : McGraw-Hill, c1997Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.8 / M111 (1). Place hold Add to cart (remove)
	57.	Cómo gerenciar la transformación hacia la calidad total / Thomas H. Berry ; traducción Gloria Elizabeth Rosas Lopetegui, Marco Antonio Tiznado ; revisión técnica Ricardo Matamala Señor by Berry, Thomas H. Material type: Text; Format: print ; Audience: General; Language: Spanish Publisher: Santafé de Bogotá : McGraw-Hill, c1996Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.4 / B277 (1). Place hold Add to cart (remove)
	58.	A Dynamic model of the duration of the customer's relationship with a continuous service provider : the role of satisfaction / Ruth N. Bolton Source: Marketing ScienceMaterial type: Article; Format: print Language: English Publisher: Linthicum Availability: No items available : Add to cart (remove)
	59.	Coordinating channels under price and nonprice competition / Genesh Iyer Source: Marketing ScienceMaterial type: Article; Format: print Language: English Publisher: Linthicum Availability: No items available : Add to cart (remove)
	60.	What you don't know about customer-perceived quality : the role of customer expectation distributions / Roland T. Rust...(et al.) Source: Marketing ScienceMaterial type: Article; Format: print Language: English Publisher: Linthicum Availability: No items available : Add to cart (remove)

Biblioteca Juan Alberto Aragón Bateman

Refine your search

Availability

Authors

Collections

Holding libraries

Item types

Series

Places

Topics

Your search returned 254 results.