A Dynamic model of the duration of the customer's relationship with a continuous service provider : the role of satisfaction / Ruth N. Bolton
Material type: ArticleLanguage: English Publisher: Linthicum Subject(s): ESTRATEGIAS DE MERCADEO | INVESTIGACION DEL CONSUMIDOR | RELACIONES COMERCIALES | SATISFACCION DEL CONSUMIDOR | SERVICIOS AL CLIENTEOther classification: REV In: Marketing Science Vol. 17 No. 1 (1998) ; p. 45-65No physical items for this record
There are no comments on this title.