Your search returned 147 results.

1.
Mercadeo práctico para nuevas empresas : técnicas para abrir puertas y capturar mercados / Dave Patten ; traducción Zulma Ramos Ramírez ; revisión técnica Humberto Serna Gómez

by Patten, Dave.

Material type: Text Text; Format: print ; Audience: General; Language: Spanish Publisher: Bogotá : Legis, c1988Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.83 / P188 (1).

2.
Manual de mercadeo directo / Bob Stone ; traducción Jesús Villamizar Herrera ; revisión técnica Humberto Serna Gómez

by Stone, Bob.

Material type: Text Text; Format: print ; Audience: General; Language: Spanish Publisher: Bogotá : Legis, c1989Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.82 / S866 (1).

3.
Estudios aplicados a la microempresa / Marlen Rodríguez, Tais Elena Romero, Berenice Valero ; directora Maritza Sandoval Escobar

by Rodríguez, Marlen | Romero, Tais Elena | Sandoval Escobar, Maritza, Directora | Valero, Berenice.

Language: Spanish Publisher: Bogotá : s.n., 1991Dissertation note: Tesis (Psicólogo) Fundación Universitaria Konrad Lorenz. Facultad de Psicología, 1991 Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: T 658.83 / R627 (1).

4.
Psicología empresarial : asesores en mercadeo / Mary Acosta pedraza, Soraida Lucía Gómez Mora, Sonia Lucía Rodríguez Mayorga ; directora Maritza Sandoval Escobar

by Acosta Pedraza, Mary | Gómez Mora, Soraida Lucía | Rodríguez Mayorga, Sonia Lucía | Sandoval Escobar, Maritza, Directora.

Language: Spanish Publisher: Bogotá : s.n., 1991Dissertation note: Tesis (Psicólogo) Fundación Universitaria Konrad Lorenz. Facultad de Psicología, 1991 Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: T 658.83 / A168 (1).

5.
Consumer behavior : concepts and applications / David L. Loudon, Albert J. Della Bitta

by Loudon, David L | Della Bitta, Albert J.

Edition: 3. ed.Material type: Text Text; Format: print ; Audience: General; Language: English Publisher: New York : McGraw-Hill, c1988Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.834 / L682 (1).

6.
Fundamentos de mercadeo moderno / Edward W. Cundiff, Richard R. Still, Norman A. P. Govoni ; traducción de Jorge Cárdenas Nannetti

by Cundiff, Edward W | Govoni, Norman A. P | Still, Richard R.

Material type: Text Text; Format: print ; Audience: General; Language: English Publisher: Englewood Cliffs : Prentice-Hall International, c1976Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.8 / C862 (1).

7.
Asesoría organizacional Sofía Alvarez Carvajal / Sofía Alvarez Carvajal ; director Nelon Otalvaro Sepulveda

by Alvarez Carvajal, Sofía | Otalvaro Sepulveda, Nelson Director.

Language: Spanish Publisher: Bogotá : s.n., 1987Dissertation note: Tesis (Psicólogo) Fundación Universitaria Konrad Lorenz. Facultad de Psicología, 1987 Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: T 658.83 / A591 (1).

8.
Asesoría en el análisis y diseño empresarial / Nubia Abella, Claudia Herrera, Miguel Monroy ; director Nelson Otalvaro Sepulveda

by Abella, Nubia | Herrera, Claudia | Monroy, Miguel | Otalvaro Sepulveda, Nelson, Director.

Language: Spanish Publisher: Bogotá : s.n., 1987Dissertation note: Tesis (Psicólogo) Fundación Universitaria Konrad Lorenz. Facultad de Psicología, 1987 Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: T 658.83 / A125 (1).

9.
Centro preventivo aeronáutico colombiano : CENPRACOL / Luz Marina Abril Barrios ; director Nelson Otalvaro Sepulveda

by Abril Barrios, Luz Marina | Otalvaro Sepulveda, Nelson Director.

Language: Spanish Publisher: Bogotá : s.n., 1988Dissertation note: Tesis (Psicólogo) Fundación Universitaria Konrad Lorenz. Facultad de Psicología, 1988 Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: T 658.83 / A174 (1).

10.
La Marca como factor determinante en la evaluación de un producto / Dora Alba Urbina de Guerrero ; directora Olga Cecilia Olaya de Giraldo

by Urbina de Guerrero, Dora Alba | Olaya de Giraldo, Olga Cecilia Directora.

Language: Spanish Publisher: Bogotá : s.n., 1988Dissertation note: Tesis (Psicólogo) Fundación Universitaria Konrad Lorenz. Facultad de Psicología, 1988 Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: T 658.834 / U714 (1).

11.
Computerized sociometric marketing : advances and prospects / William Sims Bainbridge

Source: Psychology and MarketingMaterial type: Article Article; Format: print Language: English Publisher: New York Availability: No items available :

12.
Brand frequency and product involvement : the applicaton of a PC-based perceptual learning routine to psychology and marketing / William Marks, Paula M. Tidwell, Christi L. Spence

Source: Psychology and MarketingMaterial type: Article Article; Format: print Language: English Publisher: New York Availability: No items available :

13.
The Influence of tempo, loudness and gender of listener on responses to music / James J. Kellaris and Ronald C. Rice

Source: Psychology and MarketingMaterial type: Article Article; Format: print Language: English Publisher: New York Availability: No items available :

14.
Advertising worldwide : concepts, theories and practice of international, multinational and global advertising / Marieke K. de Mooij with Warren J. Keegan

by Mooij, Marieke K. de | Keegan, Warren J.

Material type: Text Text; Format: print ; Audience: General; Language: English Publisher: New York : Prentice-Hall, c1991Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 659.1 / M664 (1).

15.
Pioneer advantage : marketing logic or marketing legend? / Peter N. Golder and Gerard J. Tellis

Source: Journal of Marketing ResearchMaterial type: Article Article; Format: print Language: English Publisher: Chicago Availability: No items available :

16.
A Bayesian approach to estimating household parameters / Peter E. Rossi and Greg M. Allenby

Source: Journal of Marketing ResearchMaterial type: Article Article; Format: print Language: English Publisher: Chicago Availability: No items available :

17.
Negotiation strategies and the nature of channel relationships / Shankar Ganesan

Source: Journal of Marketing ResearchMaterial type: Article Article; Format: print Language: English Publisher: Chicago Availability: No items available :

18.
The Nature of organizational search in high technology markets / Allen M. Weiss and Jean B. Heide

Source: Journal of Marketing ResearchMaterial type: Article Article; Format: print Language: English Publisher: Chicago Availability: No items available :

19.
Meta-analysis with heteroscedastic effects / Murali Chandrashekaran and Beth A. Walker

Source: Journal of Marketing ResearchMaterial type: Article Article; Format: print Language: English Publisher: Chicago Availability: No items available :

20.
The Voice of the customer / Abbie Griffin and John R. Hauser

Source: Marketing ScienceMaterial type: Article Article; Format: print Language: English Publisher: Providence Availability: No items available :

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