Computerized sociometric marketing : advances and prospects / William Sims Bainbridge
Material type: ArticleLanguage: English Publisher: New York Subject(s): COMPUTADORES | CONDUCTA DEL CONSUMIDOR | INVESTIGACION DEL CONSUMIDOR | MERCADEO | SIMULACION EN COMPUTADOR | SOCIOMETRIAOther classification: REV In: Psychology and Marketing Vol. 8 No. 4 (1991) ; p. 259-273No physical items for this record
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