Biblioteca Juan Alberto Aragón Bateman

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Your search returned 23 results.

1.
Consumer satisfaction as a process / David K. Tse, Franco M. Nicosia, Peter C. Wilton

Source: Psychology and MarketingMaterial type: Article Article; Format: print Language: English Publisher: New York Availability: No items available :

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2.
Temporal decay in satisfaction-purchase intention relationship / David Mazursky and Aviva Geva

Source: Psychology and MarketingMaterial type: Article Article; Format: print Language: English Publisher: New York Availability: No items available :

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3.
The Antecedents and consequences of customer satisfaction for firms / Eugene W. Anderson and Mary W. Sullivan

Source: Marketing ScienceMaterial type: Article Article; Format: print Language: English Publisher: Providence Availability: No items available :

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4.
Customer complaint situations : an equity theory perspective / Richard S. Lapidus, Lori Pinkerton

Source: Psychology and MarketingMaterial type: Article Article; Format: print Language: English Publisher: New York Availability: No items available :

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5.
Mercadeo total y benchmarking de calidad en las empresas colombianas / Mario Muñoz Hernández

Source: Tecnología AdministrativaMaterial type: Article Article; Format: print Language: Spanish Publisher: Medellín Availability: No items available :

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6.
Less pain, same gain : the effects of priming fairness in price negotiations / Sarah Maxwell, Pete Nye, Nicholas Maxwell

Source: Psychology and MarketingMaterial type: Article Article; Format: print Language: English Publisher: New York Availability: No items available :

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7.
The Relationship between waiting in a service queue and evaluations of service quality : a field theory perspective / Mark B. Houston, Lance A. Bettencourt, Sutha Wenger

Source: Psychology and MarketingMaterial type: Article Article; Format: print Language: English Publisher: New York Availability: No items available :

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8.
Customer contact and the evaluation of service experiences : propositions and implications for the design of services / William O. Bearden, Manoj K. Malhotra and Kelly H. Uscátegui

Source: Psychology and MarketingMaterial type: Article Article; Format: print Language: English Publisher: New York Availability: No items available :

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9.
What you don't know about customer-perceived quality : the role of customer expectation distributions / Roland T. Rust...(et al.)

Source: Marketing ScienceMaterial type: Article Article; Format: print Language: English Publisher: Linthicum Availability: No items available :

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10.
Customer satisfaction for financial services : the role of products, services and information technology / M. S. Krishnan...(et al.)

Source: Management ScienceMaterial type: Article Article; Format: print Language: English Publisher: Linthicum, MD Availability: No items available :

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11.
Possession enhancement in an interpersonal context : an extension of the mere ownership effect / K. Paul Nesselroade, James K. Beggan, Scott T. Allison

Source: Psychology and MarketingMaterial type: Article Article; Format: print Language: English Publisher: New York Availability: No items available :

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12.
Sociocognitive dynamics in a product market / José Antonio Rosa...(et al.)

Source: Journal of MarketingMaterial type: Article Article; Format: print Language: English Publisher: Chicago Availability: No items available :

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13.
Understanding institutional designs within marketing value systems / Stephen J. Carson...(et al.)

Source: Journal of MarketingMaterial type: Article Article; Format: print Language: English Publisher: Chicago Availability: No items available :

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14.
Complaining as planned behavior / Robert East

Source: Psychology and MarketingMaterial type: Article Article; Format: print Language: English Publisher: New York Availability: No items available :

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15.
Relationship marketing activities, commitment and membership behaviors in professional associations / Thomas W. Gruen, John O. Summers and Frank Acito

Source: Journal of MarketingMaterial type: Article Article; Format: print Language: English Publisher: Chicago Availability: No items available :

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16.
On the profitability of long-life customers in a noncontractual setting : an empirical investigation and implications for marketing / Werner J. Reinartz and V. Kumar

Source: Journal of MarketingMaterial type: Article Article; Format: print Language: English Publisher: Chicago Availability: No items available :

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17.
A Methodology for linking customer acquisition to customer retention / Jacquelyn S. Thomas

Source: Journal of Marketing ResearchMaterial type: Article Article; Format: print Language: English Publisher: Chicago Availability: No items available :

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18.
Promotion of prescription drugs and its impact on physicians'choice behavior / Füsun Fönül...(et al.)

Source: Journal of MarketingMaterial type: Article Article; Format: print Language: English Publisher: Chicago Availability: No items available :

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19.
Examining the impact of destructive acts in marketing channel relationships / Jonathan D. Hibbard, Nirmalya Kumar and Louis W. Stern

Source: Journal of Marketing ResearchMaterial type: Article Article; Format: print Language: English Publisher: Chicago Availability: No items available :

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20.
Buying group choice : the effect of individual group member's prior decision frame / James E. Stoddard, Edward F. Fern

Source: Psychology and MarketingMaterial type: Article Article; Format: print Language: English Publisher: New York Availability: No items available :

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