Your search returned 180 results.

141.
Consumer decision making in online shopping environments : the effects of interactive decision aids / Gerald Häubl, Valerie Trifts

Source: Marketing ScienceMaterial type: Article Article; Format: print Language: English Publisher: Linthicum, MD Availability: No items available :

142.
Relationship marketing activities, commitment and membership behaviors in professional associations / Thomas W. Gruen, John O. Summers and Frank Acito

Source: Journal of MarketingMaterial type: Article Article; Format: print Language: English Publisher: Chicago Availability: No items available :

143.
On the profitability of long-life customers in a noncontractual setting : an empirical investigation and implications for marketing / Werner J. Reinartz and V. Kumar

Source: Journal of MarketingMaterial type: Article Article; Format: print Language: English Publisher: Chicago Availability: No items available :

144.
The Emergence of market structure in new repeat-purchase categories : the interplay of market share and retailer distribution / Bart J. Bronnenberg, Vijay Mahajan and Wilfried R. Vanhonacker

Source: Journal of Marketing ResearchMaterial type: Article Article; Format: print Language: English Publisher: Chicago Availability: No items available :

145.
Impact of product-harm crises on brand equity : the moderating role of consumer expectations / Niraj Dawar and Madan M. Pillutla

Source: Journal of Marketing ResearchMaterial type: Article Article; Format: print Language: English Publisher: Chicago Availability: No items available :

146.
How buyers frame problems : revisited / Elizabeth J. Wilson, Robert C. McMurrian, Arch G. Woodside

Source: Psychology and MarketingMaterial type: Article Article; Format: print Language: English Publisher: New York Availability: No items available :

147.
Choice of supplier in embedded markets : relationship and marketing program effects / Kenneth H. Wathne, Harald Biong and Jan B. Heide

Source: Journal of MarketingMaterial type: Article Article; Format: print Language: English Publisher: Chicago Availability: No items available :

148.
A Methodology for linking customer acquisition to customer retention / Jacquelyn S. Thomas

Source: Journal of Marketing ResearchMaterial type: Article Article; Format: print Language: English Publisher: Chicago Availability: No items available :

149.
Reward programs and tacit collusion / Byung-Do Kim, Mengze Shi, Kannan Srinivasan

Source: Marketing ScienceMaterial type: Article Article; Format: print Language: English Publisher: Linthicum, MD Availability: No items available :

150.
Are sale signs less effective when more products have them? / Eric T. Anderson, Duncan I. Simester

Source: Marketing ScienceMaterial type: Article Article; Format: print Language: English Publisher: Linthicum, MD Availability: No items available :

151.
Evaluating promotions in shopping environments : decomposing sales response into attraction, conversion and spending effects / Shun Yin Lam...(et al.)

Source: Marketing ScienceMaterial type: Article Article; Format: print Language: English Publisher: Linthicum, MD Availability: No items available :

152.
Tasa de preferencia intertemporal, equilibrio y estabilidad en los modelos de crecimiento neoclásicos / Jorge Iván González y Arcenio Pecha

Source: Cuadernos de EconomíaMaterial type: Article Article; Format: print Language: Spanish Publisher: Bogotá Availability: No items available :

153.
La Esterilidad de la economía del equilibrio : un aspecto de la sociología de la ciencia / V. V. Bhatt

Source: Cuadernos de EconomíaMaterial type: Article Article; Format: print Language: Spanish Publisher: Bogotá Availability: No items available :

154.
Cultura y calidad / Gabriel Zaid

Source: Cuadernos de EconomíaMaterial type: Article Article; Format: print Language: Spanish Publisher: Bogotá Availability: No items available :

155.
Customer profitability in a supply chain / Rakesh Niraj, Mahendra Gupta and Chakravarthi Narasimhan

Source: Journal of MarketingMaterial type: Article Article; Format: print Language: English Publisher: Chicago Availability: No items available :

156.
Promotion of prescription drugs and its impact on physicians'choice behavior / Füsun Fönül...(et al.)

Source: Journal of MarketingMaterial type: Article Article; Format: print Language: English Publisher: Chicago Availability: No items available :

157.
Entrenched knowledge structures and consumer response to new products / C. Page Moreau, Donald R. Lehmann and Arthur B. Markman

Source: Journal of Marketing ResearchMaterial type: Article Article; Format: print Language: English Publisher: Chicago Availability: No items available :

158.
Examining the impact of destructive acts in marketing channel relationships / Jonathan D. Hibbard, Nirmalya Kumar and Louis W. Stern

Source: Journal of Marketing ResearchMaterial type: Article Article; Format: print Language: English Publisher: Chicago Availability: No items available :

159.
Buying group choice : the effect of individual group member's prior decision frame / James E. Stoddard, Edward F. Fern

Source: Psychology and MarketingMaterial type: Article Article; Format: print Language: English Publisher: New York Availability: No items available :

160.
Consumer resistance in a world of advertising clutter : the case of Adbusters / Joseph D. Rumbo

Source: Psychology and MarketingMaterial type: Article Article; Format: print Language: English Publisher: New York Availability: No items available :

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