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Your search returned 164 results.

81.
Consumer trust, value and loyalty in relational exchanges / Deepak Sirdeshmukh, Jagdip Singh and Barry Sabol

Source: Journal of MarketingMaterial type: Article Article; Format: print Language: English Publisher: Chicago Availability: No items available :

82.
Building brand community / James H. McAlexander, John W. Schouten and Harold F. Koenig

Source: Journal of MarketingMaterial type: Article Article; Format: print Language: English Publisher: Chicago Availability: No items available :

83.
The Value relevance of brand attitude in high-technology markets / David A. Aaker and Robert Jacobson

Source: Journal of Marketing ResearchMaterial type: Article Article; Format: print Language: English Publisher: Chicago Availability: No items available :

84.
Las 22 Leyes inmutables de la marca : cómo convertir un producto o un servicio en una marca mundial / Al Ries, Laura Ries ; versión española Raúl Peralba y Raúl G. del Río

by Ries, Al | Ries, Laura.

Material type: Text Text; Format: print ; Audience: General; Language: Spanish Publisher: Madrid : McGraw-Hill, c2000Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.834 / R428r (1).

85.
Administración de producción y operaciones / Norman Gaither, Greg Frazier

by Gaither, Norman | Frazier, Greg.

Edition: 8. ed.Material type: Text Text; Format: print ; Audience: General; Language: Spanish Publisher: México : International Thomson, c2000Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.5 / G148 CD.1 (4).

86.
Pricing access services / Skander Essegaier, Sunil Gupta, Z. John Zhang

Source: Marketing ScienceMaterial type: Article Article; Format: print Language: English Publisher: Linthicum, MD Availability: No items available :

87.
Identifying spatial segments in international markets / Frenkel Ter Hofstede, Michel Wedel, Jan-Benedict E. M. Steenkamp

Source: Marketing ScienceMaterial type: Article Article; Format: print Language: English Publisher: Linthicum, MD Availability: No items available :

88.
Assessing the service-profit chain / Wagner A. Kamakura...(et al.)

Source: Marketing ScienceMaterial type: Article Article; Format: print Language: English Publisher: Linthicum, MD Availability: No items available :

89.
Firms reap what they sow : the effects of shared values and perceived organizational justice on customers'evaluations of complaint handling / James G. Maxham and Richard G. Netemeyer

Source: Journal of MarketingMaterial type: Article Article; Format: print Language: English Publisher: Chicago Availability: No items available :

90.
Trading off between value creation and value appropriation : the financial implications of shifts in strategic emphasis / Natalie Mizik and Robert Jacobson

Source: Journal of MarketingMaterial type: Article Article; Format: print Language: English Publisher: Chicago Availability: No items available :

91.
The Impact of customer relationship characteristics on profitable lifetime duration / Werner J. Reinartz and V. Kumar

Source: Journal of MarketingMaterial type: Article Article; Format: print Language: English Publisher: Chicago Availability: No items available :

92.
A Configuration theory assessment of marketing organization fit with business strategy and its relationship with marketing performance / Douglas W. Vorhies and Neil A. Morgan

Source: Journal of MarketingMaterial type: Article Article; Format: print Language: English Publisher: Chicago Availability: No items available :

93.
Establishing the feasibility of performance measure for alcohol and other drugs / Deborah W. Garnick...(et al.)

Source: Journal of Substance Abuse TreatmentMaterial type: Article Article; Format: print Language: English Publisher: New York Availability: No items available :

94.
Participation and retention in drug abuse treatment services research / Thomas Vaughn...(et al.)

Source: Journal of Substance Abuse TreatmentMaterial type: Article Article; Format: print Language: English Publisher: New York Availability: No items available :

95.
Managing business-to-business customer relationships following key contact employee turnover in a vendor firm / Neeli Bendapudi and Robert P. Leone

Source: Journal of MarketingMaterial type: Article Article; Format: print Language: English Publisher: Chicago Availability: No items available :

96.
The Influence of multiple store environment cues on perceived merchandise value and patronage intentions / Julie Baker...(et al.)

Source: Journal of MarketingMaterial type: Article Article; Format: print Language: English Publisher: Chicago Availability: No items available :

97.
Management and administration skills for the mental health professional / edited by William O'Donohue, Jane E. Fisher

by Fisher, Jane E., ed | O'Donohue, William, ed.

Material type: Text Text; Format: print ; Audience: General; Language: English Publisher: San Diego : Academic Press, c1999Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.9161 / M161 (1).

98.
Efectos de la agregación de productos en mercados electrónicos sobre internet / Fernando Beltrán y César García

by Beltrán, Fernando | García, César.

Source: Documentos CEDEMaterial type: Article Article; Format: print Language: Spanish Publisher: Bogotá Availability: No items available :

99.
Marketing emocional : el método de Hallmark para ganar clientes para toda la vida / Scott Robinette, Claire Brand y Vicki Lenz

by Robinette, Scott | Brand, Claire | Lenz, Vicki.

Material type: Text Text; Format: print ; Audience: General; Language: Spanish Publisher: Barcelona : Gestión 2000, c2001Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.812 / R614 (1).

100.
Logística empresarial : gestión integral de la información y material en la empresa / August Casanovas, Lluís Cuatrecasas

by Casanovas, August | Cuatrecasas, Lluís.

Material type: Text Text; Format: print ; Audience: General; Language: Spanish Publisher: Barcelona : Gestión 2000, c2003Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.8 / C181 (1).

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