Your search returned 25 results.

1.
Marketing services : competing through quality / Leonard L. Berry, A. Parasuraman

by Berry, Leonard L | Parasuraman, A.

Material type: Text Text; Format: print ; Audience: General; Language: English Publisher: New York : The Free Press, c1991Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.8 / B277 (1).

2.
Marketing en las empresas de servicios : compita mediante la calidad / Leonard L. Berry, A. Parasuraman ; traducción Jorge Cárdenas Nannetti

by Berry, Leonard L | Parasuraman, A.

Material type: Text Text; Format: print ; Audience: General; Language: Spanish Publisher: Barcelona : Grupo Editorial Norma, c1993Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.812 / B277 (1).

3.
Marketing de servicios : estrategias para turismo, finanzas, salud y comunicación / Marcos Cobra ; traducción Germán Alberto Villamizar ; revisión técnica Alberto Narváez Rozo

by Cobra, Marcos.

Edition: 2. ed.Material type: Text Text; Format: print ; Audience: General; Language: Spanish Publisher: Santafé de Bogotá : McGraw-Hill, c2000Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.89 / C617 / 2000 (2).

4.
Las Zonas blancas del servicio / Blanca Nubia Uribe, Efrén Barrera Restrepo, Juan Mejía

Source: Tecnología AdministrativaMaterial type: Article Article; Format: print Language: Spanish Publisher: Medellín Availability: No items available :

5.
Defensive strategies for managing satisfaction and loyalty in the service industry / Laurette Dubé, Manfred F. Maute

Source: Psychology and MarketingMaterial type: Article Article; Format: print Language: English Publisher: New York Availability: No items available :

6.
Customer contact and the evaluation of service experiences : propositions and implications for the design of services / William O. Bearden, Manoj K. Malhotra and Kelly H. Uscátegui

Source: Psychology and MarketingMaterial type: Article Article; Format: print Language: English Publisher: New York Availability: No items available :

7.
Customer control and evaluation of service validity and reliability / W. Fred Van Raaij and Ad Th. H. Pruyn

Source: Psychology and MarketingMaterial type: Article Article; Format: print Language: English Publisher: New York Availability: No items available :

8.
Process variation as a determinant of bank performance : evidence from the retail banking study / Frances X. Frei...(et al.)

Source: Management ScienceMaterial type: Article Article; Format: print Language: English Publisher: Linthicum, MD Availability: No items available :

9.
Operations, quality and profitability in the provision of banking services / Andreas Soteriou, Stavros A. Zenios

Source: Management ScienceMaterial type: Article Article; Format: print Language: English Publisher: Linthicum, MD Availability: No items available :

10.
Professionals : back to the future? / Louise Fitzgerald and Ewan Ferlie

Source: Human RelationsMaterial type: Article Article; Format: print Language: English Publisher: London Availability: No items available :

11.
Commercial friendships : service provider-client relationships in context / Linda L. Price and Eric J. Arnould

Source: Journal of MarketingMaterial type: Article Article; Format: print Language: English Publisher: Chicago Availability: No items available :

12.
The Long good-bye : the dissolution of customer-service provider relationships / Robin A. Coulter and Mark Ligas

Source: Psychology and MarketingMaterial type: Article Article; Format: print Language: English Publisher: New York Availability: No items available :

13.
Corridors of influence in the dissemination of customer-oriented strategy to customer contact service employees / Michael D. Hartline, James G. Maxham and Daryl O. McKee

Source: Journal of MarketingMaterial type: Article Article; Format: print Language: English Publisher: Chicago Availability: No items available :

14.
What if your denstist looked like Tom Cruise? : applying the match-up hypothesis to a service encounter / Stephen K. Koernig, Albert L. Page

Source: Psychology and MarketingMaterial type: Article Article; Format: print Language: English Publisher: New York Availability: No items available :

15.
A Scale to measure the cognitive control form of perceived control : construction and preliminary assessment / William T. Faranda

Source: Psychology and MarketingMaterial type: Article Article; Format: print Language: English Publisher: New York Availability: No items available :

16.
Pricing access services / Skander Essegaier, Sunil Gupta, Z. John Zhang

Source: Marketing ScienceMaterial type: Article Article; Format: print Language: English Publisher: Linthicum, MD Availability: No items available :

17.
Management and administration skills for the mental health professional / edited by William O'Donohue, Jane E. Fisher

by Fisher, Jane E., ed | O'Donohue, William, ed.

Material type: Text Text; Format: print ; Audience: General; Language: English Publisher: San Diego : Academic Press, c1999Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.9161 / M161 (1).

18.
Gestión de empresas de turismo y ocio : el arte de provocar la satisfacción / Josep-Francesc Valls

by Valls, Josep-Francesc.

Material type: Text Text; Format: print ; Audience: General; Language: Spanish Publisher: Barcelona : Gestión 2000 ; Esade, c2000Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.04 / V155 (1).

19.
Análisis de las deficiencias de la gestión de colocación de créditos en la unidad de negocio prado veraniego del banco caja social / Ruth Erika Suárez ; director Hernán Salazar

by Suárez, Ruth Erika | Salazar, Hernán [director].

Language: Spanish Publisher: Bogotá : s.n., 2003Dissertation note: Tesis (Administrador de Empresas) Fundación Universitaria Konrad Lorenz. Facultad de Ciencias Económicas y Administrativas, 2003 Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: T 658.83 / S817 (1).

20.
Incremento en ventas en domicilios : ruta de la calidad / Felipe Gómez ; director Hernán Salazar

by Gómez, Felipe | Salazar, Hernán [director].

Language: Spanish Publisher: Bogotá : s.n., 2003Dissertation note: Tesis (Administrador de Empresas) Fundación Universitaria Konrad Lorenz. Facultad de Ciencias Económicas y Administrativas, 2003 Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: T 658.89 / G652 (2).

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