Biblioteca Juan Alberto Aragón Bateman catalog › Results of search for 'ccl=su:"PUBLICIDAD"'

	21.	Mercadeo sin publicidad : estrategias creativas para el éxito de pequeños negocios / Michael Phillips, Salli Rasberry ; ilustrado por Linda Allison ; traducción Norah Isabel Yepes Correa ; revisión técnica Gabriel Awad Aubad by Phillips, Michael \| Rasberry, Salli. Material type: Text; Format: print ; Audience: General; Language: Spanish Publisher: Medellín : Zaber, c1986Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 659.11 / P345 (1). Place hold Add to cart (remove)
	22.	Outsourcing de gestión documental : outside Ltda. / Diana Lisbeth Vargas Rojas ...(et al.) ; director Luis Fernando Ñustes by Vargas Rojas, Diana Lisbeth \| Beltrán Lara, Kelly Johanna \| Ñustes, Luis Fernando [Director] \| Pérez Morales, John Manuel \| Quirife Gutiérrez, Marcos Javier. Language: Spanish Publisher: Bogotá : s.n., 2008Dissertation note: Tesis (Administrador de Negocios Internacionales) Fundación Universitaria Konrad Lorenz. Facultad de Ciencias Económicas y Administrativas, 2008 Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: T 658.8 / O888 (2). Place hold Add to cart (remove)
	23.	Comercialización de alimentos funcionales para diabéticos : Te dulce de yacon adulze : Flowing Natural Products / Sara Aguirre Delgado, Marcela Rodríguez Arismendi y Diana Marcela Espitia Maldonado ; director Luis Fernando Ñustes by Aguirre Delgado, Sara \| Espitia Maldonado, Diana Marcela \| Ñustes, Luis Fernando [director] \| Rodríguez Arismendi, Marcela. Language: Spanish Publisher: Bogotá : s.n., 2008Dissertation note: Tesis (Administrador de Negocios Internacionales) Fundación Universitaria Konrad Lorenz. Facultad de Ciencias Económicas y Administrativas, 2008 Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: T 658.8 / A384 (2). Place hold Add to cart (remove)
	24.	Marketing estratégico / Jean-Jacques Lambin ; traducción Alejandro Molla Descals, Salvador Miquel Peris ; revisión técnica Iván Marten by Lambin, Jean-Jacques. Material type: Text; Format: print ; Audience: General; Language: Spanish Publisher: Madrid : McGraw-Hill, c1985Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.835 / L151 (2). Place hold Add to cart (remove)
	25.	Posicionamiento : el concepto que ha revolucionado la comunicación publicitaria y la mercadotecnia / Al Ries, Jack Trout ; traducción Manuel Arbolí Gascón ; revisión técnica José H. Kates by Ries, Al \| Trout, Jack. Material type: Text; Format: print ; Audience: General; Language: Spanish Publisher: México : McGraw-Hill, c1982, 1985Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 659.1 / R428 (1). Place hold Add to cart (remove)
	26.	Ventas : manual práctico / Frederick A. Russell, Frank H. Beach, Richard H. Buskirk ; traducción Sarui Jaled de Allub ; revisión técnica Jorge Manuel Rodríguez y Rodríguez by Russell, Frederick A \| Beach, Frank H \| Buskirk, Richard H. Edition: 11. ed., 1. ed. en españolMaterial type: Text; Format: print ; Audience: General; Language: Spanish Publisher: México : McGraw-Hill, c1982, 1992Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.81 / R888 (2). Place hold Add to cart (remove)
	27.	Publicidad / William H. Antrim ; Eugene L. Dorr consulting editor ; traducción Isabel Saval Pou ; revisión técnica Alejandro E. Hernández de la Torre by Antrim, William H \| Dorr, Eugene L., ed. Edition: 2. ed.Material type: Text; Format: print ; Audience: General; Language: Spanish Publisher: México : McGraw-Hill, c1983Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 659.1 / A687 (1). Place hold Add to cart (remove)
	28.	Fundamentos de mercadeo moderno / Edward W. Cundiff, Richard R. Still, Norman A. P. Govoni ; traducción de Jorge Cárdenas Nannetti by Cundiff, Edward W \| Govoni, Norman A. P \| Still, Richard R. Material type: Text; Format: print ; Audience: General; Language: English Publisher: Englewood Cliffs : Prentice-Hall International, c1976Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.8 / C862 (1). Place hold Add to cart (remove)
	29.	Consumer behavior / John C. Mowen by Mowen, John C. Edition: 2. ed.Material type: Text; Format: print ; Audience: General; Language: English Publisher: New York : MacMillan, c1990Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.834 / M692 (2). Place hold Add to cart (remove)
	30.	Mercadotecnia directa : estrategia, planeación y ejecución / Edward L. Nash by Nash, Edward L. Edition: 2. ed., 1. ed. en españolMaterial type: Text; Format: print ; Audience: General; Language: Spanish Publisher: México : McGraw-Hill, c1989Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.82 / N183 (3). Place hold Add to cart (remove)
	31.	Mercadotecnia y ventas / Kenneth R. Davis, José M. Llamas O. by Davis, Kenneth R \| Llamas O., José M. Material type: Text; Format: print ; Audience: General; Language: Spanish Publisher: México : Ciencia y Técnica, c1990Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: R 658.81 / M271 (6). Place hold Add to cart (remove)
	32.	Fundamentos de mercadotecnia : textos y casos / Harry A. Lipson, John R. Darling by Lipson, Harry A \| Darling, John R. Material type: Text; Format: print ; Audience: General; Language: Spanish Publisher: México : Ciencia y Técnica, c1990Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.8 / L478 (3). Place hold Add to cart (remove)
	33.	Manual de ventas al por menor : merchandising : para empleados, gerentes y empresarios / Warren G. Meyer...(et al.) by Meyer, Warren G. Material type: Text; Format: print ; Audience: General; Language: Spanish Publisher: Santafé de Bogotá : McGraw-Hill, c1992Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.85 / M168 (3). Place hold Add to cart (remove)
	34.	You look mahvelous : the pursuit of beauty and the marketing concept / Peter H. Bloch and Marsha L. Richins Source: Psychology and MarketingMaterial type: Article; Format: print Language: English Publisher: New York Availability: No items available : Add to cart (remove)
	35.	Consumer brand confusion : a conceptual framework / Ellen R. Foxman, Phil W. Berger and Joseph A. Cote Source: Psychology and MarketingMaterial type: Article; Format: print Language: English Publisher: New York Availability: No items available : Add to cart (remove)
	36.	The Effect of enduring, situational and response involvement on preference stability in the context of voting behavior / Scot Burton and Richard G. Netemeyer Source: Psychology and MarketingMaterial type: Article; Format: print Language: English Publisher: New York Availability: No items available : Add to cart (remove)
	37.	An Investigation of subliminal embed effect on multiple measures of advertising effectiveness / Dennis L. Rosen and Surendra N. Singh Source: Psychology and MarketingMaterial type: Article; Format: print Language: English Publisher: New York Availability: No items available : Add to cart (remove)
	38.	Implementing the concept of transformational advertising / David A. Aaker, Douglas M. Stayman Source: Psychology and MarketingMaterial type: Article; Format: print Language: English Publisher: New York Availability: No items available : Add to cart (remove)
	39.	The Effect of consumers' emotional reactions on behavioral intention : the moderating role of personal relevance and self-monitoring / William K. Darley, Jeen-Su Lim Source: Psychology and MarketingMaterial type: Article; Format: print Language: English Publisher: New York Availability: No items available : Add to cart (remove)
	40.	Environmental color, consumer feelings and purchase likelihood / Joseph A. Bellizzi, Robert E. Hite Source: Psychology and MarketingMaterial type: Article; Format: print Language: English Publisher: New York Availability: No items available : Add to cart (remove)

Biblioteca Juan Alberto Aragón Bateman

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