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Your search returned 154 results.

21.
Marketing estratégico / Jean-Jacques Lambin ; traducción Alejandro Molla Descals, Salvador Miquel Peris ; revisión técnica Iván Marten

by Lambin, Jean-Jacques.

Material type: Text Text; Format: print ; Audience: General; Language: Spanish Publisher: Madrid : McGraw-Hill, c1985Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.835 / L151 (2).

22.
Posicionamiento : el concepto que ha revolucionado la comunicación publicitaria y la mercadotecnia / Al Ries, Jack Trout ; traducción Manuel Arbolí Gascón ; revisión técnica José H. Kates

by Ries, Al | Trout, Jack.

Material type: Text Text; Format: print ; Audience: General; Language: Spanish Publisher: México : McGraw-Hill, c1982, 1985Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 659.1 / R428 (1).

23.
La Conducta humana en las relaciones económicas / Burkhard Strumpel, James N. Morgan, Ernest Zahn

by Strumpel, Burkhard | Morgan, James N | Zahn, Ernest.

Material type: Text Text; Format: print ; Audience: General; Language: Spanish Publisher: México : Trillas, c1979Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.834 / S878 (1).

24.
Taller dirigido a padres para incrementar responsabilidad y seguridad en hijos adolescentes / Ricardo Alberto Gónima S., Rosa Cecilia Solano M. ; directora Edith Barreiro

by Gónima S., Ricardo Alberto | Barreiro, Edith [Directora] | Solano M., Rosa Cecilia.

Language: Spanish Publisher: Bogotá : s.n., 1989Dissertation note: Tesis (Psicólogo) Fundación Universitaria Konrad Lorenz. Facultad de Psicología, 1989 Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: T 155.5 / G664 (1).

25.
Consumer behavior / John C. Mowen

by Mowen, John C.

Edition: 2. ed.Material type: Text Text; Format: print ; Audience: General; Language: English Publisher: New York : MacMillan, c1990Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.834 / M692 (2).

26.
Efectos de un entrenamiento en habilidades sociales en el desempeño de un grupo de secretarias / Javier Duncan, María del Carmen Marín R. ; directora Clara Lucía Zuluaga

by Duncan, Javier | Marín R., María del Carmen | Zuluaga, Clara Lucía [Directora].

Language: Spanish Publisher: Bogotá : s.n., 1988Dissertation note: Tesis (Psicólogo) Fundación Universitaria Konrad Lorenz. Facultad de Psicología, 1988 Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: T 658.3145 / D861 (1).

27.
Comportamiento del consumidor / Leon G. Schiffman, Leslie Lazar Kanuk ; traducción Jaime Gómez Mont Araiza ; revisión técnica Altagracia Elena Gutiérrez García

by Schiffman, Leon G | Kanuk, Leslie Lazar.

Edition: 3. ed.Material type: Text Text; Format: print ; Audience: General; Language: Spanish Publisher: México : Prentice-Hall Hispanoamericana, c1991Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.834 / S134 / 1991 (2).

28.
Perspectives on socially shared cognition / edited by Lauren B. Resnick, John M. Levine and Stephanie D. Teasley

by Levine, John M., ed | Resnick, Lauren B., ed | Teasley, Stephanie D., ed.

Material type: Text Text; Format: print ; Audience: General; Language: English Publisher: Washington : American Psychological Association, c1991Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 302. / P278r (1).

29.
Seminario Recepción activa : niños y medios de comunicación social : memorias, Bogotá, 4-7 de abril de 1989 / Seminario de Recepción Activa; Niños y Medios de Comunicación Social ; evento organizado por UNESCO, Universidad Industrial de Santander ; con la colaboración del ICFES

by Seminario Recepción Activa; Niños y Medios de Comunicación Social Bogotá) (1989.

Material type: Text Text; Format: print ; Audience: General; Language: Spanish Publisher: Bogotá : ICFES, 1990Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 302.23 / S254r (1).

30.
Marketing justo a tiempo : guía para el profesional de marketing industrial / Charles O'Neal, Kate Bertrand ; traducción José María Castaño

by O'Neal, Charles | Bertrand, Kate.

Material type: Text Text; Format: print ; Audience: General; Language: Spanish Publisher: Barcelona : Grupo Editorial Norma, c1993Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.8 / O621 (1).

31.
International review of studies on emotion / by K. T. Strongman

by Strongman, K. T., ed.

Material type: Text Text; Format: print ; Audience: General; Language: English Publisher: Chichester : John Wiley and Sons, 1992Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 152.4 / I682 (2).

32.
Case studies in health communication / edited by Eileen Berlin Ray

by Ray, Eileen Berlin, ed.

Material type: Text Text; Format: print ; Audience: General; Language: English Publisher: Hillsdale : Lawrence Erlbaum Associates, 1993Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 610.696 / C182 (1).

33.
Consumer behavior : buying, having and being / Michael R. Solomon

by Solomon, Michael R.

Material type: Text Text; Format: print ; Audience: General; Language: English Publisher: Boston : Allyn and Bacon, c1992Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.834 / S656 (1).

34.
I can problem solve : an interpersonal cognitive problem-solving program / Myrna B. Shure

by Shure, Myrna B.

Material type: Text Text; Format: print ; Audience: General; Language: English Publisher: Champaign : Research, c1992Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 158.2 / S387 (3).

35.
Life lessons : for young adolescents : an advisory guide for teachers / Fred Schrumpf, Sharon Freiburg, David Skadden

by Schrumpf, Fred | Freiburg, Sharon | Skadden, David.

Material type: Text Text; Format: print ; Audience: General; Language: English Publisher: Champaign : Research Press, c1993Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 158.2 / S137 (1).

36.
Troubled families : a treatment program / Matthew J. Fleischman, Arthur M. Horne and Judy L. Arthur ; with chapter on school intervention by Frances C. Steinzeig

by Fleischman, Matthew J | Arthur, Judy L | Horne, Arthur M.

Material type: Text Text; Format: print ; Audience: General; Language: English Publisher: Champaign : Research Press, c1983Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 616.8914 / F524 (1).

37.
Como gerenciar el servicio al cliente / Bernard Katz ; traducción Teresa Niño Torres ; asesoría y revisión técnica Humberto Serna Gómez

by Katz, Bernard.

Material type: Text Text; Format: print ; Audience: General; Language: Spanish Publisher: Santafé de Bogotá : Legis, c1989, 1991Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.812 / K189 (1).

38.
El Liderazgo centrado en principios / Stephen R. Covey

by Covey, Stephen R.

Material type: Text Text; Format: print ; Audience: General; Language: Spanish Publisher: Barcelona : Paidós, c1993Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.409 / C692 (2).

39.
Comprensión y producción de textos / Héctor Pérez Grajales

by Pérez Grajales, Héctor.

Material type: Text Text; Format: print ; Audience: General; Language: Spanish Publisher: Bogotá : Cooperativa editorial magisterio, 2006Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 808.066 / P272 (1).

40.
Social marketing : strategies for changing public behavior / Philip Kotler, Eduardo L. Roberto

by Kotler, Philip | Roberto, Eduardo L.

Material type: Text Text; Format: print ; Audience: General; Language: English Publisher: New York : The Free Press, c1989Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.8 / K685s (1).

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