Biblioteca Juan Alberto Aragón Bateman catalog › Results of search for 'ccl=su:"PRECIOS" and su-to:SATISFACCION DEL CONSUMIDOR'

	1.	Fundamentos de marketing / William J. Stanton, Michael J. Etzel, Bruce J. Walker ; revisión técnica Adriana Carranza Garza...(et al.) by Stanton, William J \| Etzel, Michael J \| Walker, Bruce J. Edition: 14. ed.Material type: Text; Format: print ; Audience: General; Language: Spanish Publisher: México : McGraw-Hill, c2007Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.8 / S816 / 2007 (4). Place hold Add to cart (remove)
	2.	Marketing estratégico / Roger J. Best ; traducción Dionisio Cámara Ibáñez by Best, Roger J. Edition: 4. ed.Material type: Text; Format: print ; Audience: General; Language: Spanish Publisher: Madrid : Pearson ; Prentice Hall, c2007Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.835 / B288 (1). Place hold Add to cart (remove)
	3.	Negotiation strategies and the nature of channel relationships / Shankar Ganesan Source: Journal of Marketing ResearchMaterial type: Article; Format: print Language: English Publisher: Chicago Availability: No items available : Add to cart (remove)
	4.	Sabe usted lo que realmente quieren sus clientes? : un método de éxito seguro para descubrirlo / John F. Lytle ; traducción Jesús Villamizar Herrera ; asesoría y revisión técnica Humberto Serna Gómez by Lytle, John F. Material type: Text; Format: print ; Audience: General; Language: Spanish Publisher: Santafé de Bogotá : Legis, c1994Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.812 / L985 (1). Place hold Add to cart (remove)
	5.	La Sexta generación del marketing : el síndrome del camaguro / Francisco Alberto Madia de Souza ; traducción Germán Villamizar ; revisión técnica Alberto Narváez Rozo, Hernando Abdu Salame by Madia de Souza, Francisco Alberto. Material type: Text; Format: print ; Audience: General; Language: Spanish Publisher: Santafé de Bogotá : McGraw-Hill, c1995Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.8 / M124 (1). Place hold Add to cart (remove)
	6.	Marketing ventas al por menor : para empleados, gerentes y empresarios / Warren G. Meyer...(et al.) by Meyer, Warren G. Edition: 8. ed.Material type: Text; Format: print ; Audience: General; Language: Spanish Publisher: Santafé de Bogotá : McGraw-Hill, c1992, 1998Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.85 / M174 (1). Place hold Add to cart (remove)
	7.	Marketing estratégico / Jean-Jacques Lambin ; traducción Salvador Miquel, Antonio Carlos Cuenca ; revisión técnica Jaime Rivera, Nora Lado by Lambin, Jean-Jacques. Edition: 3. ed.Material type: Text; Format: print ; Audience: General; Language: Spanish Publisher: Madrid : McGraw-Hill, c1995Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.835 / L151 / 1995 (1). Place hold Add to cart (remove)
	8.	Mercadotecnia de servicios / Christopher H. Lovelock ; traducción Guadalupe Meza Staines ; revisión técnica Isaac Dorfsman F. by Lovelock, Christopher H. Edition: 3. ed.Material type: Text; Format: print ; Audience: General; Language: Spanish Publisher: México : Prentice Hall Hispanoamericana, c1997Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.89 / L692 (1). Place hold Add to cart (remove)
	9.	Gerencia de marketing : estrategias y programas / Joseph P. Guiltinan, Gordon W. Paul, Thomas J. Madden ; traducción Cecilia Avila de Barón ; revisión técnica Gabriel Pérez Cifuentes by Guiltinan, Joseph P \| Madden, Thomas J \| Paul, Gordon W. Edition: 6. ed.Material type: Text; Format: print ; Audience: General; Language: Spanish Publisher: Santafé de Bogotá : McGraw-Hill, c1998Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.8 / G845 (1). Place hold Add to cart (remove)
	10.	The Services marketing system and customer psychology / Banwari Mittal, Julie Baker Source: Psychology and MarketingMaterial type: Article; Format: print Language: English Publisher: New York Availability: No items available : Add to cart (remove)
	11.	Marketing / E. Jerome McCarthy, William D. Perreault ; traducción de María Elena Rosas Sánchez ; revisión técnica de Carlos Sedorio Martínez, Jesús Vázquez Llorens by McCarthy, E. Jerome \| Perreault, William D. Edition: 11. ed.Material type: Text; Format: print ; Audience: General; Language: Spanish Publisher: Madrid : McGraw-Hill, c1997Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.8 / M111 (1). Place hold Add to cart (remove)
	12.	On the profitability of long-life customers in a noncontractual setting : an empirical investigation and implications for marketing / Werner J. Reinartz and V. Kumar Source: Journal of MarketingMaterial type: Article; Format: print Language: English Publisher: Chicago Availability: No items available : Add to cart (remove)
	13.	Buyer-supplier relationships and customer firm costs / Joseph P. Cannon and Christian Homburg Source: Journal of MarketingMaterial type: Article; Format: print Language: English Publisher: Chicago Availability: No items available : Add to cart (remove)
	14.	Promotion of prescription drugs and its impact on physicians'choice behavior / Füsun Fönül...(et al.) Source: Journal of MarketingMaterial type: Article; Format: print Language: English Publisher: Chicago Availability: No items available : Add to cart (remove)
	15.	Electronic tickets, smart cards and online prepayments : when and how to advance sell / Jinhong Xie, Steven M. Shugan Source: Marketing ScienceMaterial type: Article; Format: print Language: English Publisher: Linthicum, MD Availability: No items available : Add to cart (remove)
	16.	Fundamentos de marketing / William Stanton, Michael J. Etzel, Bruce J. Walker ; traducción Celia Ascencio Lara ; revisión técnica Yezmín López Taymani by Stanton, William J \| Etzel, Michael J \| Walker, Bruce J. Edition: 11. ed.Material type: Text; Format: print ; Audience: General; Language: Spanish Publisher: México : McGraw-Hill, c2000Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.8 / S816 / 2000 (1). Place hold Add to cart (remove)
	17.	Consistent assortment provision and service provision in a retail environment / Trichy Krishnan, Kitty Koelemeijer, Ram Rao Source: Marketing ScienceMaterial type: Article; Format: print Language: English Publisher: Linthicum, MD Availability: No items available : Add to cart (remove)
	18.	Gestión de empresas de turismo y ocio : el arte de provocar la satisfacción / Josep-Francesc Valls by Valls, Josep-Francesc. Material type: Text; Format: print ; Audience: General; Language: Spanish Publisher: Barcelona : Gestión 2000 ; Esade, c2000Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.04 / V155 (1). Place hold Add to cart (remove)
	19.	Fundamentos de marketing / William J. Stanton, Michael J. Etzel, Bruce J. Walker ; traducción Rosa María Rosas Sánchez ; revisión técnica Ezequiel Teyssier Mont, Salvador Mercado Villagra by Stanton, William J \| Etzel, Michael J \| Walker, Bruce J. Edition: 10. ed.Material type: Text; Format: print ; Audience: General; Language: Spanish Publisher: México : McGraw-Hill, c1996Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.8 / S816 / 1996 (1). Place hold Add to cart (remove)
	20.	Dirección de márketing / Philip Kotler...(et al.) ; traducción Clara E. Rivera by Kotler, Philip. Edition: 12 ed.Material type: Text; Format: print ; Audience: General; Language: Spanish Publisher: Madrid : Pearson ; Prentice Hall, c2006Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.8 / D472 (1). Place hold Add to cart (remove)

Biblioteca Juan Alberto Aragón Bateman

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