Biblioteca Juan Alberto Aragón Bateman catalog › Results of search for 'ccl=su:"INVESTIGACION DE MERCADO" and itype:AS'

Your search returned 7 results.

	1.	The Joint spatial representation of multiple variable batteries collected in marketing research / Wayne S. DeSarbo and Jianan Wu Source: Journal of Marketing ResearchMaterial type: Article; Format: print Language: English Publisher: Chicago Availability: No items available : Add to cart (remove)
	2.	Subscale distance and item clustering effects in self-administered surveys : a new metric / Eric T. Bradlow and Gavan J. Fitzsimons Source: Journal of Marketing ResearchMaterial type: Article; Format: print Language: English Publisher: Chicago Availability: No items available : Add to cart (remove)
	3.	Profile construction in experimental choice design for mixed logit models / Zsolt Sándor, Michel Wedel Source: Marketing ScienceMaterial type: Article; Format: print Language: English Publisher: Linthicum, MD Availability: No items available : Add to cart (remove)
	4.	Hierarchical bayes versus finite mixture conjoint analysis models : a comparison of fit, prediction and partworth recovery / Rick L. Andrews, Asim Ansari and Imran S. Currim Source: Journal of Marketing ResearchMaterial type: Article; Format: print Language: English Publisher: Chicago Availability: No items available : Add to cart (remove)
	5.	A Simulated annealing heuristic for a bicriterion partitioning problem in market segmentation / Michael J. Brusco, J. Dennis Cradit and Stephanie Stahl Source: Journal of Marketing ResearchMaterial type: Article; Format: print Language: English Publisher: Chicago Availability: No items available : Add to cart (remove)
	6.	Bayesian prediction in hybrid conjoint analysis / Frenkel Ter Hofstede, Youngchan Kim and Michel Wedel Source: Journal of Marketing ResearchMaterial type: Article; Format: print Language: English Publisher: Chicago Availability: No items available : Add to cart (remove)
	7.	A Configurational perspective on key account management / Christian Homburg, John P. Workman and Ove Jensen Source: Journal of MarketingMaterial type: Article; Format: print Language: English Publisher: Chicago Availability: No items available : Add to cart (remove)

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