Your search returned 20 results.

1.
Understanding the customer base of service providers : an examination of the differences between switchers and stayers / Jaishankar Ganesh, Mark J. Arnold and Kristy E. Reynolds

Source: Journal of MarketingMaterial type: Article Article; Format: print Language: English Publisher: Chicago Availability: No items available :

2.
Some new thoughts on conceptualizing perceived service quality : a hierarchical approach / Michael K. Brady and J. Joseph Cronin

Source: Journal of MarketingMaterial type: Article Article; Format: print Language: English Publisher: Chicago Availability: No items available :

3.
Customer referral management : optimal reward programs / Eyal Biyalogorsky, Barak Libai

Source: Marketing ScienceMaterial type: Article Article; Format: print Language: English Publisher: Linthicum, MD Availability: No items available :

4.
Managing customer-initiated contacts with manufacturers : the impact on share of category requirements and word-of-mouth behavior / Douglas Bowman and Das Narayandas

Source: Journal of Marketing ResearchMaterial type: Article Article; Format: print Language: English Publisher: Chicago Availability: No items available :

5.
What if your denstist looked like Tom Cruise? : applying the match-up hypothesis to a service encounter / Stephen K. Koernig, Albert L. Page

Source: Psychology and MarketingMaterial type: Article Article; Format: print Language: English Publisher: New York Availability: No items available :

6.
The Influence of cardinal-central an surface-level personality traits on consumers' bargaining and complaint intentions / Eric G. Harris, John C. Mowen

Source: Psychology and MarketingMaterial type: Article Article; Format: print Language: English Publisher: New York Availability: No items available :

7.
The Impact of confidence in expectations on consumer satisfaction / Richard A. Spreng and Thomas J. Page

Source: Psychology and MarketingMaterial type: Article Article; Format: print Language: English Publisher: New York Availability: No items available :

8.
Dynamic customer relationship management : incorporating future considerations into the service retention decision / Katherine N. Lemon, Tiffany Barnett White and Russell S. Winer

Source: Journal of MarketingMaterial type: Article Article; Format: print Language: English Publisher: Chicago Availability: No items available :

9.
The Value relevance of brand attitude in high-technology markets / David A. Aaker and Robert Jacobson

Source: Journal of Marketing ResearchMaterial type: Article Article; Format: print Language: English Publisher: Chicago Availability: No items available :

10.
Assessing the service-profit chain / Wagner A. Kamakura...(et al.)

Source: Marketing ScienceMaterial type: Article Article; Format: print Language: English Publisher: Linthicum, MD Availability: No items available :

11.
Gestión de empresas de turismo y ocio : el arte de provocar la satisfacción / Josep-Francesc Valls

by Valls, Josep-Francesc.

Material type: Text Text; Format: print ; Audience: General; Language: Spanish Publisher: Barcelona : Gestión 2000 ; Esade, c2000Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.04 / V155 (1).

12.
Influencias situacionales sobre la conducta de los consumidores de Merca Express / Amar Claudia Marcela, Castillo Gina Lucía...(et al.) ; directora Marithza Sandoval Escobar

by Amar, Claudia Marcela | Castillo, Gina Lucía | Gómez, Liliana | Pedraza, Alejandro | Pinzón, Rosmira | Sandoval Escobar, Marithza [directora].

Language: Spanish Publisher: Bogotá : s.n., 2003Dissertation note: Tesis (Psicólogo) Fundación Universitaria Konrad Lorenz. Facultad de Psicología, 2003 Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: T 658.835 / I635a (1).

13.
Influencias situacionales en la conducta del consumidor / Yusset Rolant Acero, Edilson Cortés Cruz, Germán Cortés Baquero, Angela Paola Rodríguez ; directora Marithza Sandoval Escobar

by Acero, Yusset Rolant | Cortés Baquero, Germán | Cortés Cruz, Edilson | Rodríguez, Angela Paola | Sandoval Escobar, Marithza [directora].

Language: Spanish Publisher: Bogotá : s.n., 2003Dissertation note: Tesis (Psicólogo) Fundación Universitaria Konrad Lorenz. Facultad de Psicología, 2003 Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: T 658.835 / I635 (1).

14.
Supermercado Colsubsidio Calle 26 : trabajo de campo final / Catherine Vanegas Peñuela, Diana Marcela Becerra Márquez, Luz Adriana Quiroga Wilches...(et al.) ; directores Maritza Sandoval Escobar, Omar Fernando Cortés

by Vanegas Peñuela, Catherine | Alvarino Amador, Paola Esther | Becerra Márquez, Diana Marcela | Cortés, Omar Fernando [director] | Ortega Caicedo, Feiser | Quiroga Wilches, Luz Adriana | Sandoval Escobar, Maritza [Directora].

Language: Spanish Publisher: Bogotá : s.n., 2003Dissertation note: Tesis (Psicólogo) Fundación Universitaria Konrad Lorenz. Facultad de Psicología, 2003 Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: T 658.835 / S872 (1).

15.
Influencias motivacionales sobre la conducta del consumidor / González Y., Márquez L. ; directores Omar Fernando Cortés, Marithza Sandoval Escobar

by González, Yohana | Cortés, Omar Fernando [director] | Márquez, Liliana | Sandoval Escobar, Marithza [directora].

Language: Spanish Publisher: Bogotá : s.n., 2003Dissertation note: Tesis (Psicólogo) Fundación Universitaria Konrad Lorenz. Facultad de Psicología, 2003 Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: T 658.835 / G669 (1).

16.
Influencias situacionales sobre la conducta del consumidor : cine club el chorrillo / Sandra Liliana Ramírez Ibáñez

by Ramírez Ibáñez, Sandra Liliana.

Language: Spanish Publisher: Bogotá : s.n., 2003Dissertation note: Tesis (Psicólogo) Fundación Universitaria Konrad Lorenz. Facultad de Psicología, 2003 Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: T 658.835 / R154 (1).

17.
Influencias situacionales sobre la conducta del consumidor / Diana Marcela Arango González, Laura Bibiana Ruiz Fontecha ; directora Marithza Sandoval Escobar

by Arango González, Diana Marcela | Ruiz Fontecha, Laura Bibiana | Sandoval Escobar, Marithza [directora].

Language: Spanish Publisher: Bogotá : s.n., 2003Dissertation note: Tesis (Psicólogo) Fundación Universitaria Konrad Lorenz. Facultad de Psicología, 2003 Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: T 658.835 / A716 (1).

18.
Influencias situacionales sobre comportamiento de los consumidores de una joyería al norte de Bogotá / Arango Juliana, Mejía Maritza, Suárez Angélica ; directora Marithza Sandoval Escobar

by Arango, Juliana | Mejía, Maritza | Sandoval Escobar, Marithza [directora] | Suárez, Angélica.

Language: Spanish Publisher: Bogotá : s.n., 2003Dissertation note: Tesis (Psicólogo) Fundación Universitaria Konrad Lorenz. Facultad de Psicología, 2003 Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: T 658.835 / A716i (1).

19.
No siga tratando de encantar a sus clientes : si realmente quiere ganar su lealtad, olvídese de ofrecer cosas accesorias y supérfluas y simplemente resuelva sus problemas / Matthew Dixon, Karen Freeman y Nicholas Toman

Source: Harvard Business Review : América LatinaMaterial type: Article Article; Format: print Language: Spanish Publisher: Santiago de Chile Availability: No items available :

20.
Relación entre representaciones sociales, antropología médica y calidad de servicio en el consumo de servicio médico de discapacitados del ejército nacional / Dignory Calderón Téllez ; directora María Idaly Barreto Galeano

by Calderón Téllez, Dignory | Barreto Galeano, María Idaly, directora.

Language: Spanish Publisher: Bogotá : s.n., 2013Dissertation note: Tesis (Magíster en Psicología del Consumidor) Fundación Universitaria Konrad Lorenz. Facultad de Psicología, 2013 Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: T 658.834 / C152 (2).

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