Biblioteca Juan Alberto Aragón Bateman catalog › Results of search for 'ccl=su:"CALIDAD EN EL SERVICIO"'

Tel: (+57 1) 347 23 11 Carrera 9 Bis No. 62 - 43 Bogotá - Colombia eMail: info@konradlorenz.edu.co Rutas de acceso a la universidad (Google Maps) Carácter académico: Institución Universitaria. Personería Jurídica por Resolución 18537 del 4 de noviembre de 1981 del Ministerio de Educación Nacional. Institución de Educación Superior sujeta a inspección y vigilancia por el Ministerio de Educación Nacional (Art. 2.5.3.2.10.2, Decreto 1075 de 2015).
Vigilada Mineducación

	61.	El Liderazgo y la acción : mitos y realidades / Joan Ginebra by Childress, John R \| Ginebra, Joan \| McFarland, Lynne Joy \| Quigley, Joseph V \| Senn, Larry E. Material type: Text; Format: print ; Audience: General; Language: Spanish Publisher: Santafé de Bogotá : McGraw-Hill, c1997Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.4 / S274 (3). Place hold Add to cart (remove)
	62.	Personal characteristics as moderators of the relationship between customer satisfaction and loyalty : an empirical analysis / Christian Homburg and Annette Giering Source: Psychology and MarketingMaterial type: Article; Format: print Language: English Publisher: New York Availability: No items available : Add to cart (remove)
	63.	Raising awareness and signaling quality to uninformed consumers : a price-advertising model / Hao Zhao Source: Marketing ScienceMaterial type: Article; Format: print Language: English Publisher: Linthicum, MD Availability: No items available : Add to cart (remove)
	64.	Mystery shopping : using deception to measure service performance / Alan M. Wilson Source: Psychology and MarketingMaterial type: Article; Format: print Language: English Publisher: New York Availability: No items available : Add to cart (remove)
	65.	The Psychology of deception in marketing : a conceptual framework for research and practice / Ram N. Aditya Source: Psychology and MarketingMaterial type: Article; Format: print Language: English Publisher: New York Availability: No items available : Add to cart (remove)
	66.	In search of negative customer feedback : the effect of expecting to evaluate on satisfaction evaluations / Chezy Ofir and Itamar Simonson Source: Journal of Marketing ResearchMaterial type: Article; Format: print Language: English Publisher: Chicago Availability: No items available : Add to cart (remove)
	67.	Some new thoughts on conceptualizing perceived service quality : a hierarchical approach / Michael K. Brady and J. Joseph Cronin Source: Journal of MarketingMaterial type: Article; Format: print Language: English Publisher: Chicago Availability: No items available : Add to cart (remove)
	68.	Customer referral management : optimal reward programs / Eyal Biyalogorsky, Barak Libai Source: Marketing ScienceMaterial type: Article; Format: print Language: English Publisher: Linthicum, MD Availability: No items available : Add to cart (remove)
	69.	Examining the impact of destructive acts in marketing channel relationships / Jonathan D. Hibbard, Nirmalya Kumar and Louis W. Stern Source: Journal of Marketing ResearchMaterial type: Article; Format: print Language: English Publisher: Chicago Availability: No items available : Add to cart (remove)
	70.	Managing customer-initiated contacts with manufacturers : the impact on share of category requirements and word-of-mouth behavior / Douglas Bowman and Das Narayandas Source: Journal of Marketing ResearchMaterial type: Article; Format: print Language: English Publisher: Chicago Availability: No items available : Add to cart (remove)
	71.	El Emprendedor creador y promotor de empresas / Salo Grabinsky by Grabinsky, Salo. Material type: Text; Format: print ; Audience: General; Language: Spanish Publisher: Medellín : Colina, c1995Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.409 / G711 (1). Place hold Add to cart (remove)
	72.	Calidad : lecciones aprendidas / Hernando Mariño Navarrete by Mariño Navarrete, Hernando. Material type: Text; Format: print ; Audience: General; Language: Spanish Publisher: Bogotá : Alfaomega ; Cambio, c2002Availability: No items available : Add to cart (remove)
	73.	Buying group choice : the effect of individual group member's prior decision frame / James E. Stoddard, Edward F. Fern Source: Psychology and MarketingMaterial type: Article; Format: print Language: English Publisher: New York Availability: No items available : Add to cart (remove)
	74.	What if your denstist looked like Tom Cruise? : applying the match-up hypothesis to a service encounter / Stephen K. Koernig, Albert L. Page Source: Psychology and MarketingMaterial type: Article; Format: print Language: English Publisher: New York Availability: No items available : Add to cart (remove)
	75.	The Influence of cardinal-central an surface-level personality traits on consumers' bargaining and complaint intentions / Eric G. Harris, John C. Mowen Source: Psychology and MarketingMaterial type: Article; Format: print Language: English Publisher: New York Availability: No items available : Add to cart (remove)
	76.	The Impact of confidence in expectations on consumer satisfaction / Richard A. Spreng and Thomas J. Page Source: Psychology and MarketingMaterial type: Article; Format: print Language: English Publisher: New York Availability: No items available : Add to cart (remove)
	77.	A Scale to measure the cognitive control form of perceived control : construction and preliminary assessment / William T. Faranda Source: Psychology and MarketingMaterial type: Article; Format: print Language: English Publisher: New York Availability: No items available : Add to cart (remove)
	78.	Dependence, trust and relational behavior on the part of foreign subsidiary marketing operations : implications for managing global marketing operations / Kelly Hewett and William O. Bearden Source: Journal of MarketingMaterial type: Article; Format: print Language: English Publisher: Chicago Availability: No items available : Add to cart (remove)
	79.	Logistics service quality as a segment-customized process / John T. Mentzer, Daniel J. Flint and G. Tomas M. Hult Source: Journal of MarketingMaterial type: Article; Format: print Language: English Publisher: Chicago Availability: No items available : Add to cart (remove)
	80.	Dynamic customer relationship management : incorporating future considerations into the service retention decision / Katherine N. Lemon, Tiffany Barnett White and Russell S. Winer Source: Journal of MarketingMaterial type: Article; Format: print Language: English Publisher: Chicago Availability: No items available : Add to cart (remove)

Biblioteca Juan Alberto Aragón Bateman

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