Marketing management : a customer-oriented approach / Kenneth E. Clow, Donald Baack
Material type: TextLanguage: English Publisher: London : Sage, c2010Description: 537 pISBN: 9781412963121Subject(s): CANALES DE DISTRIBUCION | CLIENTES | COMERCIO INTERNACIONAL | COMPETENCIA COMERCIAL | CONSUMIDORES | ESTRATEGIAS DE MERCADEO | ESTUDIOS DE CASOS | INTERNET | INVESTIGACION DE MERCADO | MARCAS REGISTRADAS | MERCADEO | OFERTA Y DEMANDA | OFERTAS | PRECIOS | PUBLICIDAD | SATISFACCION DEL CONSUMIDORDDC classification: 658.8Item type | Current location | Collection | Call number | Copy number | Status | Date due | Barcode |
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Libro | Biblioteca Juan Alberto Aragón Bateman | Colección Abierta | 658.8 / C569 (Browse shelf) | ej. 1 | Available | 009192 | |
Libro | Biblioteca Juan Alberto Aragón Bateman | Colección Abierta | 658.8 / C569 (Browse shelf) | ej. 2 | Available | 009193 |
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