Your search returned 8 results.

1.
Curso de mercadotecnia / Carl McDaniel

by McDaniel, Carl.

Edition: 2. ed.Material type: Text Text; Format: print ; Audience: General; Language: Spanish Publisher: México : Harla, c1982Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.8 / M121 (1).

2.
Price promotions and trade deals with multiproduct retailers / Rajiv Lal, J. Miguel Villas-Boas

Source: Management ScienceMaterial type: Article Article; Format: print Language: English Publisher: Linthicum, MD Availability: No items available :

3.
Commercial use of UPC scanner data : industry and academic perspectives / Randolph E. Bucklin, Sunil Gupta

Source: Marketing ScienceMaterial type: Article Article; Format: print Language: English Publisher: Linthicum, MD Availability: No items available :

4.
A Decision support system for planning manufacturers' sales promotion calendars / Jorge M. Silva-Risso, Randolph E. Bucklin, Donald G. Morrison

Source: Marketing ScienceMaterial type: Article Article; Format: print Language: English Publisher: Linthicum, MD Availability: No items available :

5.
Building store loyalty through store brands / Marcel Corstjens and Rajiv Lal

Source: Journal of Marketing ResearchMaterial type: Article Article; Format: print Language: English Publisher: Chicago Availability: No items available :

6.
Structural analysis of manufacturer pricing in the presence of a strategic retailer / K. Sudhir

Source: Marketing ScienceMaterial type: Article Article; Format: print Language: English Publisher: Linthicum, MD Availability: No items available :

7.
King comercio : estrategias más diseño / Juan Carlos Zuluaga Morales, William Ospina Toro

by Zuluaga Morales, Juan Carlos | Ospina Toro, William.

Material type: Text Text; Format: print ; Audience: General; Language: Spanish Publisher: s.l. ; Almacenes Exito, c2007?Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.87 / Z858 (1).

8.
Dirección de márketing / Philip Kotler...(et al.) ; traducción Clara E. Rivera

by Kotler, Philip.

Edition: 12 ed.Material type: Text Text; Format: print ; Audience: General; Language: Spanish Publisher: Madrid : Pearson ; Prentice Hall, c2006Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.8 / D472 (1).

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