Competition in durable goods markets : the strategic consequences of leasing and selling / Preyas S. Desai, Devavrat Purohit
Material type: ArticleLanguage: English Publisher: Linthicum Subject(s): ARRENDAMIENTO | CALIDAD DEL PRODUCTO | COMPETENCIA COMERCIAL | ESTUDIO COMPARATIVO | INDUSTRIA AUTOMOVILISTICA | MARCAS REGISTRADAS | MERCADEO | PRECIOSOther classification: REV In: Marketing Science Vol. 18 No. 1 (1999) ; p. 42-58No physical items for this record
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