The Influence of gender on the new-age elderly's consumption orientation / Elaine Sherman, Leon G. Schiffman, Anil Mathur
Material type: ArticleLanguage: English Publisher: New York Subject(s): ACTITUDES DEL CONSUMIDOR | ACTITUDES HACIA LA VEJEZ | AUTOPERCEPCION | CONDUCTA DEL CONSUMIDOR | DIFERENCIAS SEXUALES HUMANAS | EDAD | ESTRATEGIAS DE MERCADEO | OFERTAS | PERCEPCION DEL TIEMPO | PUBLICIDAD | SATISFACCION DEL CONSUMIDOR | SEGMENTACION DE MERCADOSOther classification: REV In: Psychology and Marketing Vol. 18 No. 10 (2001) ; p. 1073-1089No physical items for this record
There are no comments on this title.