A Multiple-layer model of market-oriented organizational culture : measurement issues and performance outcomes / Christian Homburg and Christian Pflesser
Material type: ArticleLanguage: English Publisher: Chicago Subject(s): CULTURA DEL TRABAJO | ESTRATEGIAS DE MERCADEO | INVESTIGACION DE MERCADO | ORIENTACION AL CLIENTEOther classification: REV In: Journal of Marketing Research Vol. 37 No. 4 (2000) ; p. 449-462No physical items for this record
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