The Entrepreneurial M-Form : strategic integration in global media firms / Thomas R. Eisenmann, Joseph L. Bower
Material type: ArticleLanguage: English Publisher: Linthicum, MD Subject(s): ADMINISTRACION DE EMPRESAS | ARTES | CULTURA | ESTRATEGIAS | ESTRATEGIAS DE MERCADEO | MERCADEO DE SERVICIOS | RECREACIONOther classification: REV In: Organization Science Vol. 11 No. 3 (2000) ; p. 348-355No physical items for this record
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