A Psychometric evaluation of a revised version of the Lennox and Wolfe Revised Self-Monitoring Scale / Aron O'Cass
Material type: ArticleLanguage: English Publisher: New York Subject(s): ACTITUDES DEL CONSUMIDOR | AUTOPERCEPCION | CONDUCTA DEL CONSUMIDOR | CONFIABILIDAD DEL TEST | MARCAS REGISTRADAS | MEDICION | PERCEPCION DEL PRODUCTO | PROCESAMIENTO DE INFORMACION | PRUEBAS PSICOLOGICAS | PSICOMETRIA | TOMA DE DECISIONES | VALIDEZ DEL TESTOther classification: REV In: Psychology and Marketing Vol. 17 No. 5 (2000) ; p. 397-419No physical items for this record
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