000 | 00676nab a2200241 a 4500 | ||
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001 | 010194 | ||
008 | 990101s xxu||||g |||| ||eng d | ||
040 | _aCO-BoFKL | ||
041 | _aeng | ||
043 | _axxu | ||
084 | _aREV | ||
245 | 0 | 0 |
_aIndustrial pricing : _btheory and managerial practice / _cPeter M. Noble, Thomas S. Gruca |
260 | _aLinthicum, MD | ||
650 | _aCOMPETENCIA COMERCIAL | ||
650 | _aCOSTOS | ||
650 | _aDESARROLLO DE LOS PRODUCTOS | ||
650 | _aESTRATEGIAS DE MERCADEO | ||
650 | _aMERCADEO | ||
650 | _aPRECIOS | ||
650 | _aTOMA DE DECISIONES | ||
773 | 0 |
_tMarketing Science _x0732-2399 _gVol. 18 No. 3 (1999) ; p. 435-454 |
|
942 | 0 |
_2ddc _cAS |
|
987 |
_at _at _ba |
||
999 |
_c10185 _d10185 |