Your search returned 153 results.

61.
Effects of a product display and environmental fragancing on approach responses and pleasurable experiences / Ann Marie Fiore, Xinlu Yah and Eunah Yoh

Source: Psychology and MarketingMaterial type: Article Article; Format: print Language: English Publisher: New York Availability: No items available :

62.
Know the name, forget the exposure : brand familiarity versus memory of exposure context / Stephen J. S. Holden, Marc Vanhuele

Source: Psychology and MarketingMaterial type: Article Article; Format: print Language: English Publisher: New York Availability: No items available :

63.
Decision making in personal selling : testing the K.I.S.S. principle / Gerrard Macintosh, James W. Gentry

Source: Psychology and MarketingMaterial type: Article Article; Format: print Language: English Publisher: New York Availability: No items available :

64.
The Role of intuition in strategic decision making / Naresh Khatri and H. Alvin Ng

Source: Human RelationsMaterial type: Article Article; Format: print Language: English Publisher: London Availability: No items available :

65.
Consumers' processing of persuasive advertisements : an integrative framework of persuasion theories / Joan Meyers-Levy and Prashant Malaviya

Source: Journal of MarketingMaterial type: Article Article; Format: print Language: English Publisher: Chicago Availability: No items available :

66.
Marketing in technology-intensive markets : toward a conceptual framework / George John, Allen M. Weiss and Shantanu Dutta

Source: Journal of MarketingMaterial type: Article Article; Format: print Language: English Publisher: Chicago Availability: No items available :

67.
Counterfactual thinking and marketing : introduction to the special issue / Neal J. Roese

Source: Psychology and MarketingMaterial type: Article Article; Format: print Language: English Publisher: New York Availability: No items available :

68.
What if I find it cheaper someplace else? : role of prefactual thinking and anticipated regret in consumer behavior / Allen R. McConnell...(et al.)

Source: Psychology and MarketingMaterial type: Article Article; Format: print Language: English Publisher: New York Availability: No items available :

69.
It could have been you : how states exploit counterfactual thought to market lotteries / Janet Landman and Ross Petty

Source: Psychology and MarketingMaterial type: Article Article; Format: print Language: English Publisher: New York Availability: No items available :

70.
Counterfactual reasoning in causal judgments : implications for marketing / Ann L. McGill

Source: Psychology and MarketingMaterial type: Article Article; Format: print Language: English Publisher: New York Availability: No items available :

71.
The Influence of anticipated counterfactual regret on behavior / John J. Hetts...(et al.)

Source: Psychology and MarketingMaterial type: Article Article; Format: print Language: English Publisher: New York Availability: No items available :

72.
A Psychometric evaluation of a revised version of the Lennox and Wolfe Revised Self-Monitoring Scale / Aron O'Cass

Source: Psychology and MarketingMaterial type: Article Article; Format: print Language: English Publisher: New York Availability: No items available :

73.
Alert or oblivious? : factors underlying consumer responses to marketing stimuli / Thomas F. Stafford

Source: Psychology and MarketingMaterial type: Article Article; Format: print Language: English Publisher: New York Availability: No items available :

74.
An Empirical investigation of the relationship between product involvement and brand commitment / Patti Warrington and Soyeon Shim

Source: Psychology and MarketingMaterial type: Article Article; Format: print Language: English Publisher: New York Availability: No items available :

75.
Please, let's get an answer any answer : need for consumer cognitive closure / David C. Houghton, Rajdeep Grewal

Source: Psychology and MarketingMaterial type: Article Article; Format: print Language: English Publisher: New York Availability: No items available :

76.
The Influence of organizational market orientation on individual-level market-oriented cognitions / Kevin G. Celuch, Chickery J. Kasouf, Jeffrey C. Strieter

Source: Psychology and MarketingMaterial type: Article Article; Format: print Language: English Publisher: New York Availability: No items available :

77.
Temptation and resistance : an integrated model of consumption impulse formation and enactment / Utpal M. Dholakia

Source: Psychology and MarketingMaterial type: Article Article; Format: print Language: English Publisher: New York Availability: No items available :

78.
People, products and persuits : exploring the relationship between consumer goals and product meanings / Mark Ligas

Source: Psychology and MarketingMaterial type: Article Article; Format: print Language: English Publisher: New York Availability: No items available :

79.
Comportamiento del consumidor : comprar, tener y ser / Michael R. Solomon ; traducción Miguel Angel Sánchez Carrión ; revisión técnica Carlos Ernesto Curiel Baca

by Solomon, Michael R.

Edition: 3. ed.Material type: Text Text; Format: print ; Audience: General; Language: Spanish Publisher: México : Prentice Hall Hispanoamericana, c1997Availability: Items available for reference: Biblioteca Juan Alberto Aragón Bateman En EmpasteCall number: 658.834 / S656 / 1997 (1). :

80.
Comportamiento del consumidor / Leon G. Schiffman, Leslie Lazar Kanuk ; traducción Adolfo Deras Quiñones ; revisión técnica Alejandro Roberto Rodas Carpizo

by Schiffman, Leon G | Kanuk, Leslie Lazar.

Edition: 5. ed.Material type: Text Text; Format: print ; Audience: General; Language: Spanish Publisher: México : Prentice Hall, c1997Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.834 / S134 / 1997 (1).

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