Your search returned 23 results.

1.
Comportamiento del consumidor / Leon G. Schiffman, Leslie Lazar Kanuk ; traducción Victoria Flores Flores ; revisión técnica Julieta Mercado González...(et al.)

by Schiffman, Leon G | Kanuk, Leslie Lazar.

Edition: 8. ed.Material type: Text Text; Format: print ; Audience: General; Language: Spanish Publisher: México : Pearson Educación, c2005Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.834 / S134 / 2005 (2).

2.
Comportamiento del consumidor y estrategia de marketing / J. Paul Peter, Jerry C. Olson ; traducción Jorge Luis Blanco y Correa Magallanes ; revisión técnica Yazmín López Taymani, Jean Domette Nicolesco

by Peter, J. Paul | Olson, Jerry C.

Edition: 7. ed.Material type: Text Text; Format: print ; Audience: General; Language: Spanish Publisher: México : McGraw-Hill, c2006Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.834 / P282 (3). Checked out (1).

3.
Comportamiento del consumidor / Leon G. Schiffman, Leslie Lazar Kanuk ; traducción Jaime Gómez Mont Araiza ; revisión técnica Altagracia Elena Gutiérrez García

by Schiffman, Leon G | Kanuk, Leslie Lazar.

Edition: 3. ed.Material type: Text Text; Format: print ; Audience: General; Language: Spanish Publisher: México : Prentice-Hall Hispanoamericana, c1991Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.834 / S134 / 1991 (2).

4.
Involvement and risk / Meera P. Venkatraman

Source: Psychology and MarketingMaterial type: Article Article; Format: print Language: English Publisher: New York Availability: No items available :

5.
Handbook of consumer behavior / [edited by] Thomas S. Robertson, Harold H. Kassarjian

by Kassarjian, Harold H., ed | Robertson, Thomas S., ed.

Material type: Text Text; Format: print ; Audience: General; Language: English Publisher: Englewood Cliffs : Prentice-Hall, c1991Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: R 658.834 / H162 (1).

6.
Consumer behavior : buying, having and being / Michael R. Solomon

by Solomon, Michael R.

Material type: Text Text; Format: print ; Audience: General; Language: English Publisher: Boston : Allyn and Bacon, c1992Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.834 / S656 (1).

7.
Consumer behavior in theory and in action / edited by Steuart Henderson Britt ; with the editorial collaboration of James L. Lubawski

by Britt, Steuart Henderson.

Material type: Text Text; Format: print ; Audience: General; Language: English Publisher: New York : John Wiley and Sons, c1970Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.834 / C668b (1).

8.
Consumer behavior / Wayne D. Hoyer, Deborah J. MacInnis

by Hoyer, Wayne D | MacInnis, Deborh J.

Material type: Text Text; Format: print ; Audience: General; Language: English Publisher: Boston : Hougthton Mifflin, c1997Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.834 / H692 (1).

9.
Customer desire expectations about service employees : an analysis of hierarchical relations / Rik Pieters, Günther Bottschen and Eva Thelen

Source: Psychology and MarketingMaterial type: Article Article; Format: print Language: English Publisher: New York Availability: No items available :

10.
Goal setting and goal striving in consumer behavior / Richard P. Bagozzi and Utpal Dholakia

Source: Journal of MarketingMaterial type: Article Article; Format: print Language: English Publisher: Chicago Availability: No items available :

11.
Please, let's get an answer any answer : need for consumer cognitive closure / David C. Houghton, Rajdeep Grewal

Source: Psychology and MarketingMaterial type: Article Article; Format: print Language: English Publisher: New York Availability: No items available :

12.
The Influence of organizational market orientation on individual-level market-oriented cognitions / Kevin G. Celuch, Chickery J. Kasouf, Jeffrey C. Strieter

Source: Psychology and MarketingMaterial type: Article Article; Format: print Language: English Publisher: New York Availability: No items available :

13.
Temptation and resistance : an integrated model of consumption impulse formation and enactment / Utpal M. Dholakia

Source: Psychology and MarketingMaterial type: Article Article; Format: print Language: English Publisher: New York Availability: No items available :

14.
People, products and persuits : exploring the relationship between consumer goals and product meanings / Mark Ligas

Source: Psychology and MarketingMaterial type: Article Article; Format: print Language: English Publisher: New York Availability: No items available :

15.
Comportamiento del consumidor : comprar, tener y ser / Michael R. Solomon ; traducción Miguel Angel Sánchez Carrión ; revisión técnica Carlos Ernesto Curiel Baca

by Solomon, Michael R.

Edition: 3. ed.Material type: Text Text; Format: print ; Audience: General; Language: Spanish Publisher: México : Prentice Hall Hispanoamericana, c1997Availability: Items available for reference: Biblioteca Juan Alberto Aragón Bateman En EmpasteCall number: 658.834 / S656 / 1997 (1). :

16.
Comportamiento del consumidor / Leon G. Schiffman, Leslie Lazar Kanuk ; traducción Adolfo Deras Quiñones ; revisión técnica Alejandro Roberto Rodas Carpizo

by Schiffman, Leon G | Kanuk, Leslie Lazar.

Edition: 5. ed.Material type: Text Text; Format: print ; Audience: General; Language: Spanish Publisher: México : Prentice Hall, c1997Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.834 / S134 / 1997 (1).

17.
On the profitability of long-life customers in a noncontractual setting : an empirical investigation and implications for marketing / Werner J. Reinartz and V. Kumar

Source: Journal of MarketingMaterial type: Article Article; Format: print Language: English Publisher: Chicago Availability: No items available :

18.
Understanding sponsorship effects / Tony Meenaghan

Source: Psychology and MarketingMaterial type: Article Article; Format: print Language: English Publisher: New York Availability: No items available :

19.
Comportamiento del consumidor / Roger D. Blackwell, Paul W. Miniard, James F. Engel

by Blackwell, Roger D | Engel, James F | Miniard, Paul W.

Edition: 9. ed.Material type: Text Text; Format: print ; Audience: General; Language: Spanish Publisher: México : Thomson, c2002Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.834 / B511 (2).

20.
Consumer behavior : buying, having and being / Michael R. Solomon

by Solomon, Michael R.

Edition: 3. ed.Material type: Text Text; Format: print ; Audience: General; Language: English Publisher: Englewood Cliffs : Prentice Hall, c1996Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.834 / S656 / 1996 (1).

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