Biblioteca Juan Alberto Aragón Bateman

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Your search returned 327 results.

81.
Gender stereotypes and social-desirability effects on charity donation / Therese A. Louie, Carl Obermiller

Source: Psychology and MarketingMaterial type: Article Article; Format: print Language: English Publisher: New York Availability: No items available :

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82.
The Red and the black : mental accounting of savings and debt / Drazen Prelec, George Loewenstein

Source: Marketing ScienceMaterial type: Article Article; Format: print Language: English Publisher: Linthicum Availability: No items available :

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83.
A Hierarchical Bayes model of primary and secondary demand / Neeraj Arora, Greg M. Allenby, James L. Ginter

Source: Marketing ScienceMaterial type: Article Article; Format: print Language: English Publisher: Linthicum Availability: No items available :

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84.
Managing advertising and promotion for long-run profitability / Kamel Jedidi, Carl F. Mela, Sunil Gupta

Source: Marketing ScienceMaterial type: Article Article; Format: print Language: English Publisher: Linthicum Availability: No items available :

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85.
The Shopping basket : a model for multicategory purchase incidence decisions / Puneet Manchanda, Asim Ansari, Sunil Gupta

Source: Marketing ScienceMaterial type: Article Article; Format: print Language: English Publisher: Linthicum Availability: No items available :

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86.
Modeling the effects of advertised price claims : tensile versus precise claims? / Sanjay K. Dhar, Claudia González-Vallejo, Dilip Soman

Source: Marketing ScienceMaterial type: Article Article; Format: print Language: English Publisher: Linthicum Availability: No items available :

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87.
The Impact of heterogeneity in purchase timing and price responsiveness on estimates of sticker shock effects / Kwangpil Chang, S. Siddarth, Charles B. Weinberg

Source: Marketing ScienceMaterial type: Article Article; Format: print Language: English Publisher: Linthicum Availability: No items available :

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88.
Advantages of groups in market transactions / Chong Ju Choi and Brian Hilton

Source: Human RelationsMaterial type: Article Article; Format: print Language: English Publisher: New York Availability: No items available :

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89.
Are tradeoffs inherent in diversification moves? : a simultaneous model for type of diversification and mode of expansion decisions / Sayan Chaterjee, Jagdip Singh

Source: Management ScienceMaterial type: Article Article; Format: print Language: English Publisher: Linthicum, MD Availability: No items available :

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90.
Nonlinear decision weights in choice under uncertainty / George Wu, Richard Gonzalez

Source: Management ScienceMaterial type: Article Article; Format: print Language: English Publisher: Linthicum, MD Availability: No items available :

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91.
A Value efficiency approach to incorporating preference information in data envelopment analysis / Merja Halme...(et al.)

Source: Management ScienceMaterial type: Article Article; Format: print Language: English Publisher: Linthicum, MD Availability: No items available :

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92.
Correlations and copulas for decision and risk analysis / Robert T. Clemen, Terence Reilly

Source: Management ScienceMaterial type: Article Article; Format: print Language: English Publisher: Linthicum, MD Availability: No items available :

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93.
Stalking information : Bayesian inventory management with unobserved lost sales / Martin A. Lariviere, Eva L. Porteus

Source: Management ScienceMaterial type: Article Article; Format: print Language: English Publisher: Linthicum, MD Availability: No items available :

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94.
Risk aversion or myopia? : choices in repeated gambles and retirement investments / Shlomo Benartzi, Richard H. Thaler

Source: Management ScienceMaterial type: Article Article; Format: print Language: English Publisher: Linthicum, MD Availability: No items available :

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95.
Efficient design and sensitivity analysys of control charts using Monte Carlo simulation / Michael C. Fu, Jian-Qiang Hu

Source: Management ScienceMaterial type: Article Article; Format: print Language: English Publisher: Linthicum, MD Availability: No items available :

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96.
Measures of perceived risk / Jianmin Jia, James S. Dyer, John C. Butler

Source: Management ScienceMaterial type: Article Article; Format: print Language: English Publisher: Linthicum, MD Availability: No items available :

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97.
Solving semi-markov decision problems using average reward reinforcement learning / Tapas K. Das...(et al.)

Source: Management ScienceMaterial type: Article Article; Format: print Language: English Publisher: Linthicum, MD Availability: No items available :

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98.
IDEA and AR-IDEA : models for dealing with imprecise data in DEA / William C. Cooper, Kyung Sam Park, Gang Yu

Source: Management ScienceMaterial type: Article Article; Format: print Language: English Publisher: Linthicum, MD Availability: No items available :

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99.
Anticipating the consequences of school reform : a new use of DEA / Shawna Grosskopf...(et al.)

Source: Management ScienceMaterial type: Article Article; Format: print Language: English Publisher: Linthicum, MD Availability: No items available :

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100.
Venture capitalists' assessment of new venture survival / Dean A. Shepherd

Source: Management ScienceMaterial type: Article Article; Format: print Language: English Publisher: Linthicum, MD Availability: No items available :

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