Biblioteca Juan Alberto Aragón Bateman catalog › Results of search for 'ccl=su:"PUBLICIDAD"'

	1.	Nonverbal communication in advertising / edited by Sidney Hecker, David W. Stewart by Hecker, Sidney, ed \| Stewart, David W., ed. Material type: Text; Format: print ; Audience: General; Language: English Publisher: Massachusetts : Lexington Books, c1988Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 659.1 / N669 (1). Place hold Add to cart (remove)
	2.	Advances in consumer research / Marvin E. Goldberg, Gerald Gorn, Richard W. Pollay, editors by Goldberg, Marvin E., ed \| Gorn, Gerald, ed \| Pollay, Richard W., ed. Material type: Text; Format: print ; Audience: General; Language: English Publisher: New Orleans : Association for Consumer Research, c1990Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.834 / A291 (1). Place hold Add to cart (remove)
	3.	Mercadeo práctico para nuevas empresas : técnicas para abrir puertas y capturar mercados / Dave Patten ; traducción Zulma Ramos Ramírez ; revisión técnica Humberto Serna Gómez by Patten, Dave. Material type: Text; Format: print ; Audience: General; Language: Spanish Publisher: Bogotá : Legis, c1988Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.83 / P188 (1). Place hold Add to cart (remove)
	4.	Estrategias exitosas de mercadeo / Len Hardy ; traducción Jesús Villamizar Herrera ; revisión técnica Humberto Serna Gómez by Hardy, Len. Material type: Text; Format: print ; Audience: General; Language: Spanish Publisher: Bogotá : Legis, c1988Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.83 / H172 (1). Place hold Add to cart (remove)
	5.	Manual de mercadeo directo / Bob Stone ; traducción Jesús Villamizar Herrera ; revisión técnica Humberto Serna Gómez by Stone, Bob. Material type: Text; Format: print ; Audience: General; Language: Spanish Publisher: Bogotá : Legis, c1989Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.82 / S866 (1). Place hold Add to cart (remove)
	6.	Fundamentos de marketing / Philip Kotler, Gary Armstrong ; traducción Roberto Escalona García ; revisión técnica Ivonne Raso Arcaute by Kotler, Philip \| Armstrong, Gary. Edition: 6. ed.Material type: Text; Format: print ; Audience: General; Language: Spanish Publisher: México : Pearson Educación, c2003Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.8 / K685f / 2003 (4). Place hold Add to cart (remove)
	7.	Comportamiento del consumidor / Leon G. Schiffman, Leslie Lazar Kanuk ; traducción Victoria Flores Flores ; revisión técnica Julieta Mercado González...(et al.) by Schiffman, Leon G \| Kanuk, Leslie Lazar. Edition: 8. ed.Material type: Text; Format: print ; Audience: General; Language: Spanish Publisher: México : Pearson Educación, c2005Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.834 / S134 / 2005 (2). Place hold Add to cart (remove)
	8.	Comportamiento del consumidor y estrategia de marketing / J. Paul Peter, Jerry C. Olson ; traducción Jorge Luis Blanco y Correa Magallanes ; revisión técnica Yazmín López Taymani, Jean Domette Nicolesco by Peter, J. Paul \| Olson, Jerry C. Edition: 7. ed.Material type: Text; Format: print ; Audience: General; Language: Spanish Publisher: México : McGraw-Hill, c2006Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.834 / P282 (4). Place hold Add to cart (remove)
	9.	Fundamentos de marketing / William J. Stanton, Michael J. Etzel, Bruce J. Walker ; revisión técnica Adriana Carranza Garza...(et al.) by Stanton, William J \| Etzel, Michael J \| Walker, Bruce J. Edition: 14. ed.Material type: Text; Format: print ; Audience: General; Language: Spanish Publisher: México : McGraw-Hill, c2007Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.8 / S816 / 2007 (4). Place hold Add to cart (remove)
	10.	Marketing : versión para latinoamérica / Philip Kotler, Gary Armstrong ; traducción Leticia Esther Pineda Ayala ; adaptación Marcela Benassini Félix ; revisión técnica Matthew G. Whitehouse...(et al.) by Kotler, Philip \| Armstrong, Gary. Edition: 11. ed.Material type: Text; Format: print ; Audience: General; Language: Spanish Publisher: México : Pearson Educación, c2007Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.8 / K685v (2). Place hold Add to cart (remove)
	11.	Semiótica y comunicación de masas / Miguel de Moragas Spa by Moragas Spa, Miguel de. Material type: Text; Format: print ; Audience: General; Language: Spanish Publisher: Barcelona : Península, c1976Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 302.2 / M671 (1). Place hold Add to cart (remove)
	12.	Marketing estratégico / Roger J. Best ; traducción Dionisio Cámara Ibáñez by Best, Roger J. Edition: 4. ed.Material type: Text; Format: print ; Audience: General; Language: Spanish Publisher: Madrid : Pearson ; Prentice Hall, c2007Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.835 / B288 (1). Place hold Add to cart (remove)
	13.	Mercadeo sin publicidad : estrategias creativas para el éxito de pequeños negocios / Michael Phillips, Salli Rasberry ; ilustrado por Linda Allison ; traducción Norah Isabel Yepes Correa ; revisión técnica Gabriel Awad Aubad by Phillips, Michael \| Rasberry, Salli. Material type: Text; Format: print ; Audience: General; Language: Spanish Publisher: Medellín : Zaber, c1986Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 659.11 / P345 (1). Place hold Add to cart (remove)
	14.	Marketing estratégico / Jean-Jacques Lambin ; traducción Alejandro Molla Descals, Salvador Miquel Peris ; revisión técnica Iván Marten by Lambin, Jean-Jacques. Material type: Text; Format: print ; Audience: General; Language: Spanish Publisher: Madrid : McGraw-Hill, c1985Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.835 / L151 (2). Place hold Add to cart (remove)
	15.	Posicionamiento : el concepto que ha revolucionado la comunicación publicitaria y la mercadotecnia / Al Ries, Jack Trout ; traducción Manuel Arbolí Gascón ; revisión técnica José H. Kates by Ries, Al \| Trout, Jack. Material type: Text; Format: print ; Audience: General; Language: Spanish Publisher: México : McGraw-Hill, c1982, 1985Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 659.1 / R428 (1). Place hold Add to cart (remove)
	16.	Ventas : manual práctico / Frederick A. Russell, Frank H. Beach, Richard H. Buskirk ; traducción Sarui Jaled de Allub ; revisión técnica Jorge Manuel Rodríguez y Rodríguez by Russell, Frederick A \| Beach, Frank H \| Buskirk, Richard H. Edition: 11. ed., 1. ed. en españolMaterial type: Text; Format: print ; Audience: General; Language: Spanish Publisher: México : McGraw-Hill, c1982, 1992Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.81 / R888 (2). Place hold Add to cart (remove)
	17.	Publicidad / William H. Antrim ; Eugene L. Dorr consulting editor ; traducción Isabel Saval Pou ; revisión técnica Alejandro E. Hernández de la Torre by Antrim, William H \| Dorr, Eugene L., ed. Edition: 2. ed.Material type: Text; Format: print ; Audience: General; Language: Spanish Publisher: México : McGraw-Hill, c1983Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 659.1 / A687 (1). Place hold Add to cart (remove)
	18.	Fundamentos de mercadeo moderno / Edward W. Cundiff, Richard R. Still, Norman A. P. Govoni ; traducción de Jorge Cárdenas Nannetti by Cundiff, Edward W \| Govoni, Norman A. P \| Still, Richard R. Material type: Text; Format: print ; Audience: General; Language: English Publisher: Englewood Cliffs : Prentice-Hall International, c1976Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.8 / C862 (1). Place hold Add to cart (remove)
	19.	Consumer behavior / John C. Mowen by Mowen, John C. Edition: 2. ed.Material type: Text; Format: print ; Audience: General; Language: English Publisher: New York : MacMillan, c1990Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.834 / M692 (2). Place hold Add to cart (remove)
	20.	Mercadotecnia directa : estrategia, planeación y ejecución / Edward L. Nash by Nash, Edward L. Edition: 2. ed., 1. ed. en españolMaterial type: Text; Format: print ; Audience: General; Language: Spanish Publisher: México : McGraw-Hill, c1989Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.82 / N183 (3). Place hold Add to cart (remove)

Biblioteca Juan Alberto Aragón Bateman

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