Biblioteca Juan Alberto Aragón Bateman

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Your search returned 12 results.

1.
Clásicos Harvard de la administración : un programa de lecturas para el progreso y desarrollo del individuo y de las organizaciones

Material type: Text Text; Format: print ; Audience: General; Language: Spanish Publisher: Bogotá : Educar Cultural Recreativa, c1986Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: R 658. / C518 (9).

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2.
Cómo desarrollar estrategias eficaces de mercadotecnia / Benson P. Shapiro...(et al.)

by Shapiro, Benson P.

Material type: Text Text; Format: print ; Audience: General; Language: Spanish Publisher: Bogotá : Educar Cultural Recreativa, c1987Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: R 658. / E887 / v.1 (1).

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3.
Estrategias para el mercadeo de productos industriales y servicios / B. Charles Ames...(et al.)

by Ames, B. Charles.

Material type: Text Text; Format: print ; Audience: General; Language: Spanish Publisher: Bogotá : Educar Cultural Recreativa, c1987Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: R 658. / E887 / v.5 (1).

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4.
Cómo administrar la creatividad en las organizaciones / Peter F. Drucker...(et al.)

by Drucker, Peter F.

Material type: Text Text; Format: print ; Audience: General; Language: Spanish Publisher: Bogotá : Educar Cultural Recreativa, c1987Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: R 658. / E887 / v.6 (1).

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5.
Elementos clave en la administración de la mercadotecnia / Edward C. Bursk...(et al.)

by Bursk, Edward C.

Material type: Text Text; Format: print ; Audience: General; Language: Spanish Publisher: Bogotá : Educar Cultural Recreativa, c1987Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: R 658. / E887 / v.7 (1).

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6.
El Valor de las estructuras y el elemento humano en las estrategias de mercadotecnia / Raymond O. Loen...(et al.)

by Loen, Raymond O.

Material type: Text Text; Format: print ; Audience: General; Language: Spanish Publisher: Bogotá : Educar Cultural Recreativa, c1987Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: R 658. / E887 / v.9 (1).

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7.
Estrategias de publicidad, promoción y nuevos enfoques en la Investigación de mercados / Cyril Freeman...(et al.)

by Freeman, Cyril.

Material type: Text Text; Format: print ; Audience: General; Language: Spanish Publisher: Bogotá : Educar Cultural Recreativa, c1987Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: R 658. / E887 / v.10 (1).

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8.
Innovación y nuevas tendencias en la mercadotecnia / Daniel Yankelovich...(et al.)

by Yankelovich, Daniel.

Material type: Text Text; Format: print ; Audience: General; Language: Spanish Publisher: Bogotá : Educar Cultural Recreativa, c1987Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: R 658. / E887 / v.12 (1).

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9.
International advertising handbook : a user's guide to rules and regulations / Barbara Sundberg Baudot

by Baudot, Barbara Sundberg.

Material type: Text Text; Format: print ; Audience: General; Language: English Publisher: Massachusetts : Lexington Books, c1989Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: R 343.082 / B182 (1).

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10.
Kids as customers : a handbook of marketing to children / James U. McNeal

by McNeal, James U.

Material type: Text Text; Format: print ; Audience: General; Language: English Publisher: New York : Lexington Books, c1992Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: R 658.834 / M162 (1).

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11.
The Handbook for focus group research / Thomas L. Greenbaum

by Greenbaum, Thomas L.

Edition: Revised and expanded editionMaterial type: Text Text; Format: print ; Audience: General; Language: English Publisher: New York : Lexington Books, c1993Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: R 658.83 / G722 (1).

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12.
Promoción en marketing : breve diccionario enciclopédico / José Ramón Sánchez Guzmán

by Sánchez Guzmán, José Ramón.

Material type: Text Text; Format: print ; Audience: General; Language: Spanish Publisher: Madrid : McGraw-Hill, 1995Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: R 659.1 / S161 (1).

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