Your search returned 95 results.

1.
Fundamentos de marketing / Philip Kotler, Gary Armstrong ; traducción Roberto Escalona García ; revisión técnica Ivonne Raso Arcaute

by Kotler, Philip | Armstrong, Gary.

Edition: 6. ed.Material type: Text Text; Format: print ; Audience: General; Language: Spanish Publisher: México : Pearson Educación, c2003Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.8 / K685f / 2003 (4).

2.
Comportamiento del consumidor / Leon G. Schiffman, Leslie Lazar Kanuk ; traducción Victoria Flores Flores ; revisión técnica Julieta Mercado González...(et al.)

by Schiffman, Leon G | Kanuk, Leslie Lazar.

Edition: 8. ed.Material type: Text Text; Format: print ; Audience: General; Language: Spanish Publisher: México : Pearson Educación, c2005Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.834 / S134 / 2005 (1). Checked out (1).

3.
Comportamiento del consumidor y estrategia de marketing / J. Paul Peter, Jerry C. Olson ; traducción Jorge Luis Blanco y Correa Magallanes ; revisión técnica Yazmín López Taymani, Jean Domette Nicolesco

by Peter, J. Paul | Olson, Jerry C.

Edition: 7. ed.Material type: Text Text; Format: print ; Audience: General; Language: Spanish Publisher: México : McGraw-Hill, c2006Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.834 / P282 (4).

4.
Fundamentos de marketing / William J. Stanton, Michael J. Etzel, Bruce J. Walker ; revisión técnica Adriana Carranza Garza...(et al.)

by Stanton, William J | Etzel, Michael J | Walker, Bruce J.

Edition: 14. ed.Material type: Text Text; Format: print ; Audience: General; Language: Spanish Publisher: México : McGraw-Hill, c2007Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.8 / S816 / 2007 (4).

5.
Marketing : versión para latinoamérica / Philip Kotler, Gary Armstrong ; traducción Leticia Esther Pineda Ayala ; adaptación Marcela Benassini Félix ; revisión técnica Matthew G. Whitehouse...(et al.)

by Kotler, Philip | Armstrong, Gary.

Edition: 11. ed.Material type: Text Text; Format: print ; Audience: General; Language: Spanish Publisher: México : Pearson Educación, c2007Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.8 / K685v (2).

6.
Manual de instrumentos de gestión y desarrollo de las personas en las organizaciones / Federico Gan, Jaume Triginé

by Gan, Federico | Triginé, Jaume.

Material type: Text Text; Format: print ; Audience: General; Language: Spanish Publisher: España : Díaz de Santos, c2006Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.3 / G16 (1).

7.
Sistemas de información gerencial : administración de la empresa digital / Kenneth C. Laudon, Jane P. Laudon ; traducción Antonio Núñez Ramos ; revisión técnica Pedro Solares Soto...(et al.)

by Laudon, Kenneth C | Laudon, Jane P.

Edition: 10. ed.Material type: Text Text; Format: print ; Audience: General; Language: Spanish Publisher: México : Pearson Educación, c2008Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.403 / L182 / 2008 (2).

8.
Systems psychology / edited by Kenyon B. de Greene

by Greene, Kenyon B. de, ed.

Material type: Text Text; Format: print ; Audience: General; Language: English Publisher: New York : McGraw-Hill, c1970Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 158.7 / S988 (1).

9.
Comportamiento organizacional / Stephen P. Robbins ; traductor Alberto Santiago Fernández Molina ; revisión técnica Juan Malagón Calles.

by Robbins, Stephen P | Fernández Molina, Alberto Santiago, Traductor | Malagón Calles, Juan, Revisión técnica.

Edition: 10. ed.Material type: Text Text; Format: print ; Audience: General; Language: Spanish Publisher: México : Pearson ; Prentice Hall, c2003Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.31 / R611co CD.2 (5). Items available for reference: Biblioteca Juan Alberto Aragón Bateman En EmpasteCall number: 658.31 / R611co (3).

10.
Toma de decisiones en la gerencia / George P. Huber

by Huber, George P.

Edition: 2. ed.Material type: Text Text; Format: print ; Audience: General; Language: Spanish Publisher: México : Trillas, 1989Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.403 / H812 / 1989 (1).

11.
Modelado y simulación : aplicación a procesos logísticos de fabricación y servicios / Antoni Guasch...(et al.)

by Guasch, Antoni.

Material type: Text Text; Format: print ; Audience: General; Language: Spanish Publisher: México : Alfaomega ; ediciones UPC, c2005Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.4035 / M622 (1).

12.
Mercadotecnia / Philip Kotler ; traducción José Manuel Salazar ; revisión técnica Clotilde Hernández Garnica

by Kotler, Philip.

Edition: 3. ed.Material type: Text Text; Format: print ; Audience: General; Language: Spanish Publisher: México : Prentice-Hall Hispanoamericana, c1989Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.8 / K685m (1).

13.
Essentials of marketing research / Del I. Hawkins, Donald S. Tull

by Hawkins, Del I | Tull, Donald S.

Material type: Text Text; Format: print ; Audience: General; Language: English Publisher: New York : Macmillan, c1994Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.83 / H194 (1).

14.
Understanding organizational behavior : a managerial viewpoint / Robert E. Callahan, C. Patrick Fleenor, Harry R. Knudson

by Callahan, Robert E | Fleenor, C. Patrick | Knudson, Harry R.

Material type: Text Text; Format: print ; Audience: General; Language: English Publisher: Columbus : Charles E. Merrill, c1986Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 158.7 / C155 (1).

15.
Organizational behavior : concepts and applications / Jerry L. Gray, Frederick A. Starke

by Gray, Jerry L | Starke, Frederick A.

Edition: 4. ed.Material type: Text Text; Format: print ; Audience: General; Language: English Publisher: New York : Macmillan, c1988Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 158.7 / G719 (1).

16.
Management information systems : organization and technology / Kenneth C. Laudon, Jane Price Laudon

by Laudon, Kenneth C | Laudon, Jane Price.

Edition: 3. ed.Material type: Text Text; Format: print ; Audience: General; Language: English Publisher: New York : Mcmillan, c1994Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.403 / L182 (1).

17.
Strategic cost management : the new tool for competitive advantage / John K. Shank, Vijay Govindarajan

by Shank, John K | Govindarajan, Vijay.

Material type: Text Text; Format: print ; Audience: General; Language: English Publisher: New York : The Free Press, c1993Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 657.42 / S316 (1).

18.
Administración en equipo : nuevos enfoques prácticos / por Charles Margerison y Dick McCann

by Margerison, Charles | McCann, Dick.

Material type: Text Text; Format: print ; Audience: General; Language: Spanish Publisher: Santafé de Bogotá : Tercer Mundo Editores ; Ediciones Macchi, c1993Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.31 / M173 (1).

19.
Comportamiento del consumidor : conceptos y aplicaciones / David L. Loudon, Albert J. Della Bitta ; traducción Rosa María Rosas Sánchez ; revisión técnica Ezequiel Teyssier Mont

by Loudon, David L | Della Bitta, Albert J.

Edition: 4. ed.Material type: Text Text; Format: print ; Audience: General; Language: Spanish Publisher: México : McGraw-Hill, c1995Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.834 / L682 / 1995 (2).

20.
Mitos del marketing que están matando a los negocios : no siga creyendo en ellos / Kevin J. Clancy, Robert S. Shulman ; traducción Roberto A. Haas

by Clancy, Kevin J | Shulman, Robert S.

Material type: Text Text; Format: print ; Audience: General; Language: Spanish Publisher: México : McGraw-Hill, c1994Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.8 / C516 (1).

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