Biblioteca Juan Alberto Aragón Bateman catalog › Results of search for 'ccl=su:"ESTUDIOS DE CASOS" and su-to:TOMA DE DECISIONES and itype:BK'

	21.	Oficio y arte de la gerencia / selección de Joseph L. Bower ; traducción Jorge Cárdenas Nannetti by Bower, Joseph L., comp. Material type: Text; Format: print ; Audience: General; Language: Spanish Publisher: Barcelona : Grupo Editorial Norma, c1995Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.4 / O341 (3). Place hold Add to cart (remove)
	22.	Curso de mercadotecnia / Carl McDaniel by McDaniel, Carl. Edition: 2. ed.Material type: Text; Format: print ; Audience: General; Language: Spanish Publisher: México : Harla, c1982Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.8 / M121 (1). Place hold Add to cart (remove)
	23.	Administración del marketing : conocimiento y habilidades : texto, análisis, casos, planes / J. Paul Peter, James H. Donnelly ; traducción Andrés E. Chehade Durán ; revisión técnica Edgar Sánchez López by Peter, J. Paul \| Donnelly, James H. Edition: 3. ed.Material type: Text; Format: print ; Audience: General; Language: Spanish Publisher: Madrid : Irwin, c1996Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.8 / P282 (1). Place hold Add to cart (remove)
	24.	Administración de los sistemas de información : organización y tecnología / Kenneth C. Laudon, Jane Price Laudon ; traducción Jorge Rodríguez Rodríguez ; revisión técnica Jorge Rivera Albarrán by Laudon, Kenneth C \| Laudon, Jane Price. Edition: 3. ed.Material type: Text; Format: print ; Audience: General; Language: Spanish Publisher: México : Prentice Hall Hispanoamericana, c1996Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.403 / L182 / 1996 (1). Place hold Add to cart (remove)
	25.	Manager : a simulation / Jerald Smith, Peggy Golden by Smith, Jerald \| Golden, Peggy. Edition: 3. ed.Material type: Text; Format: print ; Audience: General; Language: English Publisher: Boston : Houghton Mifflin Company, c1997Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.4035 / S548 (1). Place hold Add to cart (remove)
	26.	Organizational behavior : managing people and organizations / Gregory Moorhead, Ricky W. Griffin by Moorhead, Gregory \| Griffin, Ricky W. Edition: 4. ed.Material type: Text; Format: print ; Audience: General; Language: English Publisher: Boston : Houghton Mifflin, c1995Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.3 / M667 (1). Place hold Add to cart (remove)
	27.	Administración estratégica : un enfoque integrado / Charles W. Hill, Gareth R. Jones ; traducción Magaly Bernal Osorio ; revisión técnica Guillermo Rodríguez Villegas by Hill, Charles W \| Jones, Gareth R. Edition: 3. ed.Material type: Text; Format: print ; Audience: General; Language: Spanish Publisher: Santafé de Bogotá : McGraw-Hill, c1996Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.4 / H455 (3). Place hold Add to cart (remove)
	28.	Administración : una perspectiva global / Heinz Weihrich, Harold Koontz ; traducción Julio Coro Pando by Weihrich, Heinz \| Koontz, Harold. Edition: 10. ed.Material type: Text; Format: print ; Audience: General; Language: Spanish Publisher: México : McGraw-Hill, c1994, 1997Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.4 / W243 (1). Place hold Add to cart (remove)
	29.	Administración / Stephen P. Robbins, Mary Coulter ; traducción Manuel Ortiz Staines ; revisión técnica J. Othón Juárez Hernández by Robbins, Stephen P \| Coulter, Mary. Edition: 5. ed.Material type: Text; Format: print ; Audience: General; Language: Spanish Publisher: México : Prentice Hall Hispanoamericana, c1996Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.4 / R611 (3). Place hold Add to cart (remove)
	30.	Fundamentos de mercadotecnia / Philip Kotler, Gary Armstrong ; traducción Guillermina Cuevas Mesa ; revisión técnica Marcela Benassini by Kotler, Philip \| Armstrong, Gary. Edition: 2. ed.Material type: Text; Format: print ; Audience: General; Language: Spanish Publisher: México : Prentice Hall Hispanoamericana, c1991Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.8 / K685f / 1991 (1). Items available for reference: Biblioteca Juan Alberto Aragón Bateman En EmpasteCall number: 658.8 / K685f / 1991 (1). Place hold Add to cart (remove)
	31.	Investigación de operaciones : el arte de la toma de decisiones / Kamlesh Mathur y Daniel Solow ; traducción Ariadne Catalina Domínguez Reyes ; revisión técnica Juan Antonio Torre Marina by Mathur, Kamlesh \| Solow, Daniel. Material type: Text; Format: print ; Audience: General; Language: Spanish Publisher: México : Prentice Hall Hispanoamericana, c1996Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.403 / M183 (1). Place hold Add to cart (remove)
	32.	Comportamiento del consumidor : repercusiones en la estrategia de marketing / Del I. Hawkins, Roger J. Best, Kenneth A. Coney ; versión en español de Lino Santacruz con la colaboración de Enrique Bigné Alcañiz by Hawkins, Del I \| Best, Roger J \| Coney, Kenneth A. Material type: Text; Format: print ; Audience: General; Language: Spanish Publisher: Santafé de Bogotá : McGraw-Hill ; Irwin, c1997Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.834 / H194 (1). Place hold Add to cart (remove)
	33.	Investigación de mercados : un enfoque aplicado / Thomas C. Kinnear, James R. Taylor ; traducción Gloria E. Rosas Lopetegui ; revisión técnica José Nicolás Jany Castro by Kinnear, Thomas C \| Taylor, James R. Edition: 5. ed.Material type: Text; Format: print ; Audience: General; Language: Spanish Publisher: Santafé de Bogotá : McGraw-Hill, c1998Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.83 / K466i / 1998 (5). Place hold Add to cart (remove)
	34.	Fingame PC : manual del participante versión 5.25 / LeRoy D. Brooks by Brooks, LeRoy D. Material type: Text; Format: print ; Audience: General; Language: Spanish Publisher: Boston : Irwin, c1996Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.151 / B766 (1). Place hold Add to cart (remove)
	35.	Marketing / E. Jerome McCarthy, William D. Perreault ; traducción de María Elena Rosas Sánchez ; revisión técnica de Carlos Sedorio Martínez, Jesús Vázquez Llorens by McCarthy, E. Jerome \| Perreault, William D. Edition: 11. ed.Material type: Text; Format: print ; Audience: General; Language: Spanish Publisher: Madrid : McGraw-Hill, c1997Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.8 / M111 (1). Place hold Add to cart (remove)
	36.	La Dirección a su alcance / Augusto Garzón R. by Garzón R., Augusto. Material type: Text; Format: print ; Audience: General; Language: Spanish Publisher: Bogotá : Norma, c1979Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.4 / G179 (1). Place hold Add to cart (remove)
	37.	Comportamiento del consumidor / Leon G. Schiffman, Leslie Lazar Kanuk ; traducción Adolfo Deras Quiñones ; revisión técnica Alejandro Roberto Rodas Carpizo by Schiffman, Leon G \| Kanuk, Leslie Lazar. Edition: 5. ed.Material type: Text; Format: print ; Audience: General; Language: Spanish Publisher: México : Prentice Hall, c1997Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.834 / S134 / 1997 (1). Place hold Add to cart (remove)
	38.	Markstrat 3 : simulación para la mercadotecnia estratégica / Jean-Claude Larréché, Hubert Gatignon by Larréché, Jean-Claude \| Gatignon, Hubert. Material type: Text; Format: print ; Audience: General; Language: Spanish Publisher: México : International Thomson Editores, c2000Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.83 / L177 (1). Place hold Add to cart (remove)
	39.	Investigación de mercados contemporánea / Carl McDaniel, Roger Gates by McDaniel, Carl \| Gates, Roger. Edition: 4. ed.Material type: Text; Format: print ; Audience: General; Language: Spanish Publisher: México : International Thomson Editores, c1999Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.83 / M121 (1). Place hold Add to cart (remove)
	40.	Marketing : un enfoque global / E. Jerome McCarthy, William D. Perreault ; traducción Rosa María Rosas Sánchez, Olivia del Carmen Farrés Domenzáin ; revisión técnica Yezmín López Taymani, Clotilde Hernández Garnica, Mary C. Pope by McCarthy, E. Jerome \| Perreault, William D. Edition: 13. ed.Material type: Text; Format: print ; Audience: General; Language: Spanish Publisher: México : McGraw-Hill, c2001Availability: Items available for reference: Biblioteca Juan Alberto Aragón Bateman En EmpasteCall number: 658.8 / M111m (1). : Add to cart (remove)

Biblioteca Juan Alberto Aragón Bateman

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