Biblioteca Juan Alberto Aragón Bateman catalog › Results of search for 'ccl=su:"CONSUMIDORES"'

Tel: (+57 1) 347 23 11 Carrera 9 Bis No. 62 - 43 Bogotá - Colombia eMail: info@konradlorenz.edu.co Rutas de acceso a la universidad (Google Maps) Carácter académico: Institución Universitaria. Personería Jurídica por Resolución 18537 del 4 de noviembre de 1981 del Ministerio de Educación Nacional. Institución de Educación Superior sujeta a inspección y vigilancia por el Ministerio de Educación Nacional (Art. 2.5.3.2.10.2, Decreto 1075 de 2015).
Vigilada Mineducación

	101.	Toward a predictive model of the consumer inference process : the role of expertise / Dong Hwan Lee, Richard W. Olshavsky Source: Psychology and MarketingMaterial type: Article; Format: print Language: English Publisher: New York Availability: No items available : Add to cart (remove)
	102.	Effects of foreign product names and country-of-origin attributions on advertisement evaluations / Richard Jackson Harris...(et al.) Source: Psychology and MarketingMaterial type: Article; Format: print Language: English Publisher: New York Availability: No items available : Add to cart (remove)
	103.	Sex, gender identity, gender role attitudes and consumer behavior / Eileen Fischer, Stephen J. Arnold Source: Psychology and MarketingMaterial type: Article; Format: print Language: English Publisher: New York Availability: No items available : Add to cart (remove)
	104.	Comparing mood-induction and affective conditioning as mechanisms influencing product evaluation and product choice / Edward A. G. Groenland, Jan P. L. Schoormans Source: Psychology and MarketingMaterial type: Article; Format: print Language: English Publisher: New York Availability: No items available : Add to cart (remove)
	105.	La guerra del siglo XXI / ester Carl Thurow ; traducción Aníbal Leal by Thurow, Lester, 1938. Material type: Text; Format: print ; Audience: General; Language: Spanish Publisher: Buenos Aires : Vergara, 1992Other title: Batalla económica que se avecina entre Japón, Europa y Estados Unidos..Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 338.88 / T387 (1). Place hold Add to cart (remove)
	106.	Hierarchical heuristics in evaluation of competitive brands based on multiple cues / Paul R. Prabhaker, Paul Sauer Source: Psychology and MarketingMaterial type: Article; Format: print Language: English Publisher: New York Availability: No items available : Add to cart (remove)
	107.	Does consumer knowledge affect consumer responses to advertised reference price claims? / Kristina D. Frankenberger, Ruiming Liu Source: Psychology and MarketingMaterial type: Article; Format: print Language: English Publisher: New York Availability: No items available : Add to cart (remove)
	108.	Ruturning young adults : implications for marketers / John Burnett, Denise Smart Source: Psychology and MarketingMaterial type: Article; Format: print Language: English Publisher: New York Availability: No items available : Add to cart (remove)
	109.	Subliminal advertising and the psychology of processing unconscious stimuli : a review of research / Kathryn T. Theus Source: Psychology and MarketingMaterial type: Article; Format: print Language: English Publisher: New York Availability: No items available : Add to cart (remove)
	110.	The Effects of an advertising retrieval cue on young children's memory and brand evaluations / M. Carole Macklin Source: Psychology and MarketingMaterial type: Article; Format: print Language: English Publisher: New York Availability: No items available : Add to cart (remove)
	111.	Acculturation and advertising communication strategies : a cross-cultural study of chinese and americans / Wei-Na Lee Source: Psychology and MarketingMaterial type: Article; Format: print Language: English Publisher: New York Availability: No items available : Add to cart (remove)
	112.	An Extension of the congruence hypothesis : the effects of real products, branching format, similarity and involvement / Elizabeth Cooper-Martin Source: Psychology and MarketingMaterial type: Article; Format: print Language: English Publisher: New York Availability: No items available : Add to cart (remove)
	113.	Mirror, mirror : some postmodern reflections on global advertising / Teresa J. Domzal and Jerome B. Kernan Source: Journal of AdvertisingMaterial type: Article; Format: print Language: English Publisher: Houston Availability: No items available : Add to cart (remove)
	114.	Consumption imagery in music television : a bi-cultural perspective / Basil G. Englis, Michael R. Solomon and Anna Olofsson Source: Journal of AdvertisingMaterial type: Article; Format: print Language: English Publisher: Houston Availability: No items available : Add to cart (remove)
	115.	Focal and emotional integration : constructs, measures and preliminary evidence / Deborah J. MacInnis and Douglas M. Stayman Source: Journal of AdvertisingMaterial type: Article; Format: print Language: English Publisher: Houston Availability: No items available : Add to cart (remove)
	116.	The Role of personal values and demographics in predicting television viewing behavior : implications for theory and application / John A. McCarty and L. J. Shrum Source: Journal of AdvertisingMaterial type: Article; Format: print Language: English Publisher: Houston Availability: No items available : Add to cart (remove)
	117.	Contextual and temporal components of reference price / K. N. Rajendran and Gerard J. Tellis Source: Journal of MarketingMaterial type: Article; Format: print Language: English Publisher: Chicago Availability: No items available : Add to cart (remove)
	118.	Dirección de marketing : fundamentos y software de aplicaciones / Ildefonso Grande Esteban by Grande Esteban, Ildefonso. Material type: Text; Format: print ; Audience: General; Language: Spanish Publisher: Madrid : McGraw-Hill, c1992Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.835 / G716 (2). Place hold Add to cart (remove)
	119.	Cómo preparar el exitoso plan de mercadotecnia / Roman G. Hiebing, Scott W. Cooper by Hiebing, Roman G \| Cooper, Scott W. Material type: Text; Format: print ; Audience: General; Language: Spanish Publisher: México : McGraw-Hill, c1992, 1994Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 658.8 / H421 (2). Place hold Add to cart (remove)
	120.	A Revised communication model for advertising : multiple dimensions of the source, the message and the recipient / Barbara B. Stern Source: Journal of AdvertisingMaterial type: Article; Format: print Language: English Publisher: Clemson Availability: No items available : Add to cart (remove)

Biblioteca Juan Alberto Aragón Bateman

Refine your search

Availability

Authors

Collections

Holding libraries

Item types

Locations

Series

Places

Topics

Your search returned 470 results.