41.
Merchandising estratégico : análisis del consumidor, scanner, código de barras y microinformática, concepción de la superficie, surtido y precios, lineales y estanterías, logística, implantación de los productos / Dominique Mouton con la colaboración de Thierry Cru by Mouton, Dominique | Cru, Thierry.
Material type: ; Format:
print
; Audience:
General;
Language: Spanish Publisher: Barcelona : FundEmi Books, c1990, 1993Availability: Items available for loan: Biblioteca Juan Alberto Aragón Bateman Call number: 658.82 / M688
42.
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49.
Consumer behavior / John C. Mowen by Mowen, John C.
Edition: 4. ed.Material type: ; Format:
print
; Audience:
General;
Language: English Publisher: Englewood Cliffs : Prentice Hall, c1995Availability: Items available for loan: Biblioteca Juan Alberto Aragón Bateman Call number: 658.834 / M692 / 1995
50.
Consumer behavior / Wayne D. Hoyer, Deborah J. MacInnis by Hoyer, Wayne D | MacInnis, Deborh J.
Material type: ; Format:
print
; Audience:
General;
Language: English Publisher: Boston : Hougthton Mifflin, c1997Availability: Items available for loan: Biblioteca Juan Alberto Aragón Bateman Call number: 658.834 / H692
51.
52.
Marketing : concepts and strategies / Sally Dibb...(et al.) by Dibb, Sally.
Edition: 3. european ed.Material type: ; Format:
print
; Audience:
General;
Language: English Publisher: Boston : Houghton Mifflin, c1997Availability: Items available for loan: Biblioteca Juan Alberto Aragón Bateman Call number: 658.8 / M174
53.
54.
Libertad y mercado / Oscar Cornblit, compilador by Cornblit, Oscar, comp.
Material type: ; Format:
print
; Audience:
General;
Language: Spanish Publisher: Buenos Aires : Ediciones Macchi, 1992Availability: Items available for loan: Biblioteca Juan Alberto Aragón Bateman Call number: 330.122 / L412
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