1.
Direct marketing / Herbert Katzenstein, William S. Sachs by Katzenstein, Herbert | Sachs, William S.
Edition: 2. ed.Material type: ; Format:
print
; Audience:
General;
Language: English Publisher: New York : Macmillan, c1992Availability: Items available for loan: Biblioteca Juan Alberto Aragón Bateman Call number: 658.84 / K189
2.
Merchandising estratégico : análisis del consumidor, scanner, código de barras y microinformática, concepción de la superficie, surtido y precios, lineales y estanterías, logística, implantación de los productos / Dominique Mouton con la colaboración de Thierry Cru by Mouton, Dominique | Cru, Thierry.
Material type: ; Format:
print
; Audience:
General;
Language: Spanish Publisher: Barcelona : FundEmi Books, c1990, 1993Availability: Items available for loan: Biblioteca Juan Alberto Aragón Bateman Call number: 658.82 / M688
3.
Curso de mercadotecnia / Carl McDaniel by McDaniel, Carl.
Edition: 2. ed.Material type: ; Format:
print
; Audience:
General;
Language: Spanish Publisher: México : Harla, c1982Availability: Items available for loan: Biblioteca Juan Alberto Aragón Bateman Call number: 658.8 / M121
4.
Marketing : concepts and strategies / Sally Dibb...(et al.) by Dibb, Sally.
Edition: 3. european ed.Material type: ; Format:
print
; Audience:
General;
Language: English Publisher: Boston : Houghton Mifflin, c1997Availability: Items available for loan: Biblioteca Juan Alberto Aragón Bateman Call number: 658.8 / M174
5.
6.
7.
8.
9.
Publicidad / Thomas C. O'Guinn, Allen Chris T., Richard J. Semenik by O'Guinn, Thomas C | Allen, Chris T | Semenik, Richard J.
Material type: ; Format:
print
; Audience:
General;
Language: Spanish Publisher: México : Thomson, c1998Availability: Items available for loan: Biblioteca Juan Alberto Aragón Bateman Call number: 659.1 / O384
10.
11.
12.
13.
14.
15.
16.
17.
18.
19.
20.
