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Advances in consumer research / Marvin E. Goldberg, Gerald Gorn, Richard W. Pollay, editors by Goldberg, Marvin E., ed | Gorn, Gerald, ed | Pollay, Richard W., ed.
Material type: Text; Format:
print
; Audience:
General;
Language: English Publisher: New Orleans : Association for Consumer Research, c1990Availability: Items available for loan: Biblioteca Juan Alberto Aragón Bateman Call number: 658.834 / A291 (1).
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El Comportamiento del consumidor / Hugo Schnake Ayechu by Schnake Ayechu, Hugo.
Material type: Text; Format:
print
; Audience:
General;
Language: Spanish Publisher: México : Trillas, c1988Availability: Items available for reference: Biblioteca Juan Alberto Aragón Bateman En Empaste Call number: 658.834 / S136 (1). :
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Consumer behavior / John C. Mowen by Mowen, John C.
Edition: 2. ed.Material type: Text; Format:
print
; Audience:
General;
Language: English Publisher: New York : MacMillan, c1990Availability: Items available for loan: Biblioteca Juan Alberto Aragón Bateman Call number: 658.834 / M692 (2).
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Buyer behavior : a decision-making approach / Raymond L. Horton by Horton, Raymond L.
Material type: Text; Format:
print
; Audience:
General;
Language: English Publisher: Columbus : Charles E. Merrill, c1984Availability: Items available for loan: Biblioteca Juan Alberto Aragón Bateman Call number: 658.834 / H678 (1).
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Curso de mercadotecnia / Carl McDaniel by McDaniel, Carl.
Edition: 2. ed.Material type: Text; Format:
print
; Audience:
General;
Language: Spanish Publisher: México : Harla, c1982Availability: Items available for loan: Biblioteca Juan Alberto Aragón Bateman Call number: 658.8 / M121 (1).
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Consumer behavior / John C. Mowen by Mowen, John C.
Edition: 4. ed.Material type: Text; Format:
print
; Audience:
General;
Language: English Publisher: Englewood Cliffs : Prentice Hall, c1995Availability: Items available for loan: Biblioteca Juan Alberto Aragón Bateman Call number: 658.834 / M692 / 1995 (1).
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Consumer behavior / Wayne D. Hoyer, Deborah J. MacInnis by Hoyer, Wayne D | MacInnis, Deborh J.
Material type: Text; Format:
print
; Audience:
General;
Language: English Publisher: Boston : Hougthton Mifflin, c1997Availability: Items available for loan: Biblioteca Juan Alberto Aragón Bateman Call number: 658.834 / H692 (1).
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Marketing : concepts and strategies / Sally Dibb...(et al.) by Dibb, Sally.
Edition: 3. european ed.Material type: Text; Format:
print
; Audience:
General;
Language: English Publisher: Boston : Houghton Mifflin, c1997Availability: Items available for loan: Biblioteca Juan Alberto Aragón Bateman Call number: 658.8 / M174 (1).
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