Biblioteca Juan Alberto Aragón Bateman

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1.
Observation and experiment in the natural an social sciences / edited by Maria Carla Galavotti

by Galavotti, Maria Carla, ed.

Material type: Text Text; Format: print ; Audience: General; Language: English Publisher: Dordrecht : Kluwer Academic Publishers, c2003Availability: Items available for loan: Biblioteca Juan Alberto Aragón BatemanCall number: 501. / O182 (1).

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2.
A Bayesian approach to estimating household parameters / Peter E. Rossi and Greg M. Allenby

Source: Journal of Marketing ResearchMaterial type: Article Article; Format: print Language: English Publisher: Chicago Availability: No items available :

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3.
A Hierarchical Bayes model of primary and secondary demand / Neeraj Arora, Greg M. Allenby, James L. Ginter

Source: Marketing ScienceMaterial type: Article Article; Format: print Language: English Publisher: Linthicum Availability: No items available :

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4.
Similarities in choice behavior across product categories / Andrew Ainslie, Peter E. Rossi

Source: Marketing ScienceMaterial type: Article Article; Format: print Language: English Publisher: Linthicum Availability: No items available :

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5.
What you don't know about customer-perceived quality : the role of customer expectation distributions / Roland T. Rust...(et al.)

Source: Marketing ScienceMaterial type: Article Article; Format: print Language: English Publisher: Linthicum Availability: No items available :

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6.
The Shopping basket : a model for multicategory purchase incidence decisions / Puneet Manchanda, Asim Ansari, Sunil Gupta

Source: Marketing ScienceMaterial type: Article Article; Format: print Language: English Publisher: Linthicum Availability: No items available :

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7.
A Bayesian model to forecast new product performance in domestic and international markets / Ramya Neelamegham, Pradeep Chintagunta

Source: Marketing ScienceMaterial type: Article Article; Format: print Language: English Publisher: Linthicum Availability: No items available :

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8.
The Impact of heterogeneity in purchase timing and price responsiveness on estimates of sticker shock effects / Kwangpil Chang, S. Siddarth, Charles B. Weinberg

Source: Marketing ScienceMaterial type: Article Article; Format: print Language: English Publisher: Linthicum Availability: No items available :

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9.
Stalking information : Bayesian inventory management with unobserved lost sales / Martin A. Lariviere, Eva L. Porteus

Source: Management ScienceMaterial type: Article Article; Format: print Language: English Publisher: Linthicum, MD Availability: No items available :

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10.
Decision analysis by augmented probability simulation / Concha Bielza, Peter Müller, David Ríos Insua

Source: Management ScienceMaterial type: Article Article; Format: print Language: English Publisher: Linthicum, MD Availability: No items available :

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11.
Customer satisfaction for financial services : the role of products, services and information technology / M. S. Krishnan...(et al.)

Source: Management ScienceMaterial type: Article Article; Format: print Language: English Publisher: Linthicum, MD Availability: No items available :

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12.
A Comparison of graphical techniques for asymmetric decision problems / Concha Bielza, Prakash P. Shenoy

Source: Management ScienceMaterial type: Article Article; Format: print Language: English Publisher: Linthicum, MD Availability: No items available :

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13.
The Quality double whammy / William Boulding, Ajay Kalra, Richard Staelin

Source: Marketing ScienceMaterial type: Article Article; Format: print Language: English Publisher: Linthicum, MD Availability: No items available :

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14.
Strategic marketing planning for radically new products / Lee G. Cooper

Source: Journal of MarketingMaterial type: Article Article; Format: print Language: English Publisher: Chicago Availability: No items available :

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15.
A Hirarchical Bayes model for assortment choice / Eric T. Bradlow and Vithala R. Rao

Source: Journal of Marketing ResearchMaterial type: Article Article; Format: print Language: English Publisher: Chicago Availability: No items available :

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16.
Internet recommendation systems / Asim Ansari, Skander Essegaier and Rajeev Kohli

Source: Journal of Marketing ResearchMaterial type: Article Article; Format: print Language: English Publisher: Chicago Availability: No items available :

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17.
Eye fixations on advertisements and memory for brands : a model and findings / Michel Wedel, Rik Pieters

Source: Marketing ScienceMaterial type: Article Article; Format: print Language: English Publisher: Linthicum, MD Availability: No items available :

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18.
A Hierarchical bayesian methodology for treating heterogeneity in structural equation models / Asim Ansari, Kamel Jedidi, Sharan Jagpal

Source: Marketing ScienceMaterial type: Article Article; Format: print Language: English Publisher: Linthicum, MD Availability: No items available :

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19.
Thinking differently : assessing nonlinearities in the relationship between work attitudes and job performance using a Bayesian neural network / Mark John Somers

Source: Journal of Occupational and Organizational PsychologyMaterial type: Article Article; Format: print Language: English Publisher: Leicester Availability: No items available :

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20.
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