Consumerism : search for the consumer interest / edited by David A. Aaker and George S. Day
Material type: TextLanguage: English Publisher: New York : The Free Press, c1982Edition: 4. edDescription: 500 pISBN: 0029001501Subject(s): COMPRA | CONSUMIDORES | DERECHOS DEL CONSUMIDOR | ESTRATEGIAS DE MERCADEO | MERCADEO | PROTECCIONISMO | PUBLICIDAD | REGULACION DE MERCADOS | SATISFACCION DEL CONSUMIDORDDC classification: 381.3Item type | Current location | Collection | Call number | Status | Date due | Barcode |
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Libro | Biblioteca Juan Alberto Aragón Bateman | Colección Abierta | 381.3 / C668 (Browse shelf) | Available | 003274 |
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