New-product development and testing / edited by Walter Henry, Michael Menasco, Hirokazu Takada
Contributor(s): Henry, Walter, ed
| Menasco, Michael, ed | Takada, Hirokazu, edMaterial type: 
TextLanguage: English Publisher: New York : Lexington Books, c1989Description: 302 p. : ilISBN: 066912771XSubject(s): ADMINISTRACION | CONDUCTA DEL CONSUMIDOR | DESARROLLO DE LOS PRODUCTOS | DISEÑO | EVALUACION DEL PRODUCTO | INVESTIGACION DE MERCADO | INVESTIGACION DEL CONSUMIDOR | MERCADEO | POSICIONAMIENTO | PRODUCCIONDDC classification: 658.575
| Item type | Current location | Collection | Call number | Status | Date due | Barcode |
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Libro
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Biblioteca Juan Alberto Aragón Bateman | Colección Abierta | 658.575 / N29 (Browse shelf) | Available | 003291 |
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