Tv advertising of OTC medicines and its effects on child viewers / Eliot J. Butter...(et al.)
Material type: ArticleLanguage: English Publisher: New York Subject(s): MERCADEO | PUBLICIDAD TELEVISADAOther classification: REV In: Psychology and Marketing Vol. 8 No. 2 (1991) ; p. 117-128No physical items for this record
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