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Consumer demographics and reaction to product tampering / Gary B. Jackson, Ralph W. Jackson and Clyde E. Newmiller

Material type: Article

ArticleLanguage: English Publisher: New York Subject(s): ACTITUDES DEL CONSUMIDOR | CAMBIO DE ACTITUD | CONSUMIDORES | MERCADEO | PRODUCTOS ADULTERADOS | PSICOLOGIA DEL CONSUMIDOROther classification: REV In: Psychology and Marketing Vol. 9 No. 1 (1992) ; p. 45-57

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