Basic marketing a marketing strategy planning approach / William D. Perreault, Joseph P. Cannon, y E. Jerome McCarthy
Material type: TextLanguage: English Publisher: New York : McGraw-Hill/Irwin 2011Edition: 18th edDescription: 725 páginas. : ilustraciones a color ; 24 cmISBN: 0970073529950Subject(s): Administración de empresas | Consumidores | MercadeoDDC classification: 658.8Item type | Current location | Collection | Call number | Copy number | Status | Date due | Barcode |
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Libro | Biblioteca Juan Alberto Aragón Bateman | Colección Abierta | 658.8 / P454b (Browse shelf) | Ej.1 | Available | 015037 |
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